For arbitrageurs working in the iGaming vertical, it is important to understand the principles of online casinos. Bonus mechanics play a huge role, being responsible both for attracting new users and for retaining and engaging old ones. And also by their use you can understand how much this or that casino knows how to work with players, but for this you need to know the essence. But first: what are bonuses? Bonuses are “pluses” to players from the casino. They can be represented by money, points or freespins (free games), and are designed to stimulate users. Bonuses are conditionally divided into two types: deposit and non-deposit. The first are issued for depositing money into the account, and the second do not require spending on the part of the player. Today we will briefly break down the main types of online...

The $10 million scam. A story about a musician who created songs with the help of AI. 52-year-old Michael Smith from North Carolina, using 10 thousand bots, broadcast songs generated by artificial intelligence on various streaming services. About this writes Rolling Stone The musician began his fraudulent activities in 2017, and in 2018 he began to cooperate with a music company that began to provide thousands of songs generated by AI in violation of copyright. The head of the company provided Smith with thousands of tracks every month in exchange for metadata and a percentage of the streaming revenue. During this time, Smith streamed songs billions of times on platforms such as Spotify, Amazon Music, Apple Music, and YouTube Music, earning at least $10 million, the court documents say. Using the profiles, he automatically generated up to 661 thousand daily...

In the world of traffic arbitrage, choosing the right platform for advertising plays a key role in the success of campaigns. The two most popular platforms today are Facebook Ads and TikTok Ads. But which one to choose? Let's figure it out. Audience Facebook Ads: Facebook has been around for a long time and has an audience of different ages, interests, and demographics. If your target audience is over the age of 25, Facebook may be a better choice. TikTok Ads: TikTok is a platform for a younger audience, mostly between the ages of 13 and 24. If your product is aimed at a younger audience, TikTok is a great option. 🎁 Bonus: Get 5 free virtual cards from FlexCard (a service with virtual cards for traffic arbitrage and personal shopping) with promo code PandaMedia. 🧨 Sign up at link,...

In this article, we will talk about Sweden: why this destination is promising for the gambling industry and which operators are currently successfully working in this market. In 2024, Sweden is one of the leading geos. Although the audience here is not very large, there is a high level of activity in the purchase of nutra products. It is also important to take into account local peculiarities - high requirements for the quality of promotional materials and the priority of convenience for customers. Swedes value comfort in online shopping, and the most suitable payment models for them are SS and Trial. Interested in learning more about this geo? In this guide to Sweden, we will present our selection of popular offers and tell you what to look for when creating creatives. Basic information about GEO Sweden is one of the...

10 professions that AI may replace in the future Artificial intelligence is developing so rapidly that it can be used to quickly get answers to many questions, create photos, process large amounts of data, conduct business analysis, and identify problems. In the near future, ChatGPT artificial intelligence will be able to replace at least 300 million workers in 1016 professions worldwide. This is reported by economist.com. Amazon employees who tested ChatGPT said it demonstrated impressive skills in solving customer support problems and creating training materials. Business Insider conducted a study to compile a list of professions that are most at risk of being replaced by artificial intelligence (AI). The publication convinces that ChatGPT can be more powerful than we have ever imagined. At Google, they said that they would theoretically consider hiring this bot as a junior coder if it...

Reducing the cost per click with a stable flow of applications is a natural desire of any advertiser, regardless of the allocated budget. However, statistics show a disappointing picture - 90% of advertisers do not optimize their campaigns, which leads to inefficient spending of almost half of the funds on online advertising. Are there any ways to increase the number of conversions without changing your marketing budget? Of course, we have collected 10 most effective life hacks that have been tested in practice. Let's get to them! How to reduce the cost of a click in Google Ads? Don't use unnecessary keywords Use words that exclude irrelevant queries. This way, you will avoid showing your ads to people who are not interested in your offer. For example, for a commercial website, you can exclude the word "free". This will not...

Affiliate program Traffic Cake is here. We are a direct advertiser of Winnita and VOX casinos, we have been working in the market for a long time and have extensive experience with SEO traffic. So, we definitely have something to share, and today we will talk about the pitfalls of using AI when generating texts for your SEO websites. The topic itself is not new, many experienced SEO specialists have been discussing this issue since the launch of ChatGPT. Back then, most traffic arbitrage specialists were excited about the new software, as it could potentially simplify the work on texts, keyword research, headline parsing, and so on. And of course, AI has taken over some tasks to some extent, but it is still difficult to trust it completely, because the texts generated by GPT are very different from the author's...

When it comes to traffic arbitrage in the dating vertical, success often depends on the ability to find an approach to a specific audience and adapt your campaigns to their needs. It is important to know which offers to choose, how to set up creatives, and how to optimize your campaigns. Let's take a look at a few secrets that will help you become a successful webmaster in this niche. Choosing offers: market analysis To achieve a good profit, you need to analyze the market and choose the most profitable offers. Dating is one of the hottest verticals in the industry. AdsEmpire has proven to be a reliable partner with high-quality offers that bring stable results. With a wide selection of offers, including those covering all aspects of dating and romance, you can be sure to find exactly what your...

September is traditionally a month when affiliates from all over the world gather at various events to discuss new trends, find partners, share experiences, and just have a great time. This year's program promises to be intense: from Budapest to Lisbon, with the opportunity to attend conferences, parties, and networking sessions. Ready for the digest of the most important events in September? Keep the calendar of events! SiGMA East Europe 2024 — 2-4 September Let's start our tour in Budapest. This event brings together everyone interested in affiliate marketing and IT. Leading industry players will gather in the Hungarian capital to discuss market prospects and share insights. If you want to find out the latest industry news, you should come here. TT MeetUp Budapest 2024 - September 4 On September 4, TT MeetUp Budapest will be held in Budapest, an...