Ukrainians spend more on casinos than on donations! I think almost everyone has already seen the news that last year Ukrainians spent 4 times more on online casinos than they donated to the army (source: DOU). This has sharpened the question in society as to whether the state should impose a ban on this business. So, an electronic petition to restrict the operation of casinos during martial law gained 25 thousand votes in a matter of hours - the required number for the Presidential Office to consider the relevant bill. The petition contains the following points: Prohibition of gambling and access to online casinos for military personnel during martial law; Prohibition of gambling advertising using the symbols of the Armed Forces of Ukraine and any symbols or objects related to war and the army, such as uniforms, helmets, machines, etc....

G GATE is a spectacular event that will charge you and your business to great achievements. The team strives to bring each new event to a higher level and create a live experience where people can form valuable connections! Feel the atmosphere of previous G GATE parties And now, about the next GULYANKA you can't miss! Date: April 15 Location: Butelkownia - the historic city center In the program More than 300 guests - only the leaders of the affiliate industry and top influencers from the sphere. 2 top DJs. Incendiary Armina will give guests a mix of Electro and Melodic Techno. And Dj Krismi will arrange a real Progressive House attraction. 8 hours of networking in a cool atmosphere. What you will get TOP COMMUNITY This is an ideal opportunity to grow your business through effective networking and finding...

Landing page promotion: the main steps The main goal of landing page promotion is to generate sales. You need to focus on this aspect, not just on increasing traffic from search engines. It is important to carefully prepare the concept: create compelling content, think over the functionality, and express the design with the future promotion of the landing page in mind. When all the details are finalized, you can start promoting your landing page. After all, what's the point of driving traffic to a page that leaves much to be desired? Many online promotion specialists express doubts about the need to optimize single-page websites. Landing pages do not have an internal link structure, there is no possibility to place large text optimized for search queries. The content often remains unchanged, and the main indicators of audience behavior are far from...

SEO in CPA: How to use search engine optimization to increase profits CPA (Cost Per Action) and SEO (Search Engine Optimization) are two influential methods in the field of online marketing, and their combined use can significantly improve the results of your online business. It is an ideal solution for those who want to attract a target audience and increase revenue. The CPA model means earning revenue for specific actions taken by your audience, such as filling out forms, making a purchase, or registering on your website. By combining CPA with SEO, you can manage your marketing campaigns more effectively, attracting interested users and increasing conversions. SEO is the process of improving a website to promote it in organic search engine results. Working with a CPA helps to attract a natural flow of visitors to the site, which is key...

What could be better than a "warm" customer who knows about your company and is familiar with your products? To retain such a potential customer, there is retargeting. Retargeting helps bring back users who have already visited your site but never made a purchase. Read more about what it is and how to effectively use retargeting opportunities in our article. What is retargeting? Retargeting is a marketing mechanism by which all online advertising is directed to those users who have already viewed the product they are interested in by visiting the seller's site. It is essentially repetitive advertising of products from the pages they have viewed. How does retargeting work? Technically, retargeting is realized in social networks, search services, advertising platforms, sites with similar products, and forums. The agency buys out displays of advertising on the platform on your order....

Without a clear plan, advertising your product on social media is naive at the very least. Promotional materials and ads will no longer surprise local users, so they are in no hurry to buy or order things. It makes sense to fight for the attention of a potential customer. And not spontaneously, but with a developed strategy. In this article, you will learn what an SMM strategy is for and what elements it consists of. You will also learn why it needs to be developed. Details are important. Why do you need an SMM strategy An effective SMM strategy is important because it allows you to set specific, measurable goals, predict future costs, and develop forecasts for marketing efforts. Before launching social media campaigns, you can estimate your budget and decide whether this is the right time to invest in...

In today's digital marketing world, analyzing different traffic sources is key to developing an effective advertising strategy. Sources such as Google Ads, Facebook and Instagram have their own specifics and potential. Their in-depth analysis allows you to optimally use the advantages of each platform. Analysis of various traffic sources provides an understanding of their target audience, user behavior, and conversion levels. Based on the data obtained, you can develop strategies to attract the right users and increase sales. A thorough analysis of various traffic sources and their optimal combination in an advertising campaign is the key to success in digital marketing. This allows you to reach a wide audience and maximize the potential of each channel separately. Facebook Ads: Benefits and Targeting Strategies Facebook Ads is an important part of the digital marketing arsenal, offering unique benefits and flexible targeting...

Today, video advertising is one of the most effective tools for effective promotion of most business areas. And this is not surprising, since with the help of video, the user perceives information better, since he sees and listens to the content at the same time. Therefore, the likelihood that an ad will be missed is significantly reduced. Based on these factors, it is easy to explain the demand for TV advertising. However, TV advertising costs are usually beyond the reach of small and medium-sized businesses. In this case, an equally effective alternative for businesses with a limited budget comes to the rescue – video advertising on YouTube. Types of advertising on YouTube An important advantage of this platform is a wide range of advertising formats. You can advertise on YouTube with Google AdWords using display ads, show advertising messages directly...

The types of advertising on the internet Internet advertising offers limitless opportunities to increase the turnover of your business and attract new customers. Choosing the right online advertising strategy can be key to your company's success. So, let's take a look at the different types of advertising you can use and give you tips to help you choose the most effective approach. 1. Social media advertising Social media platforms such as Facebook, Instagram, Twitter and LinkedIn have become powerful platforms for advertising. They allow you to connect with your audience, customize targeted ads, and measure results. When choosing this type of advertising, it's important to understand which social network best suits your business and how to properly engage with consumers. 2. Search engine advertising (PPC) Search advertising, such as Google Ads, allows you to display your ads in search results...