In 2025, classic affiliate programs are no longer a surprise. CPA as a basis works. RevShare is still alive, especially in niches with LTV of 6+ months. Hybrid models are a standard. But the whole market is gradually shifting towards flexibility, personalization, and smart partnerships. And this is where Smart Partnership Agreements (SPAs)enter the arena - not just another "superpartnership", but a new architecture of interaction between the web, brand and platform. It's no longer about "set it and forget it." SPA is a long-term cooperation in which the web not only brought a lead, but became part of the process: it gets more %, has influence on the product, can negotiate its own terms, and sometimes becomes a mini-partner of the brand. That is why those who are talking about SPA today are: has already grown out of classical...

Have you ever come across a stylish font but have no idea what it's called? No problem! We're going to show you how to identify a font from an image and demonstrate how it works. And in the end - some useful life hacks for business. Why might you need font recognition? The visual component plays a key role in brand recognition. A font is not just text, but a part of the company's identity. Together with the logo, colors, and other graphic elements, it forms the overall style. But why would you need to find a font? Here are a few reasons: Ideas for branding Not all companies can afford to develop a unique font. Often, small businesses use free typefaces from open libraries. If you find an attractive font on a banner or in an advertisement, you need...

Canada is a real magnet for arbitrators, especially in the online marketing and gambling niches. The gambling and betting industry is developing quite steadily here: the authorities do not impose strict restrictions and willingly issue licenses to trusted companies. In this article, we will analyze Canada as a GEO for arbitration in detail, delve into the peculiarities of the local market and online user behavior. General information about Canada Population Canada is the second largest country in the world by area and is located in the northern part of North America. As of 2024, the country is home to about 40 million people. Most of the population is concentrated in large cities such as Toronto, Montreal, and Vancouver. Canada is known for its multiculturalism, which makes it interesting for working with different audiences. Languages The country has two official languages...

CyberYozh App is a service for renting mobile and resident proxies, virtual numbers for SMS activation, as well as checkers for evaluating the reliability rating of IP addresses and phone numbers. Since 2014, the company has been researching cybersecurity: anti-bot and anti-fraud systems. The service guarantees high quality proxies, which is ideal for dealing with anti-detect browsers and multi-accounting. Key Aspects Description Title CyberYozh Purpose Cybersecurity and user data protection Main Features Renting of mobile and resident proxies, virtual numbers for SMS-activation, checkers to assess the reliability rating of IP-addresses and phone numbers. Target audience Big, medium and small businesses, marketers, online entrepreneurs, private users Benefits Premium proxy, geographic diversity, automation and rotation Disadvantages Limited number of proxies for the US, no free options, focus only on professionals   Cost U.S. Premium rates: 1 day - $8 2 days -...

The economic center of the world is gradually shifting to East Asia. After the rise of countries such as Singapore, South Korea and Japan, other countries are beginning to gain strength, where the population is becoming more affluent and more actively investing in various purchases and leisure activities. One of these countries is Malaysia, a country that is partly located on the mainland and partly on islands. Today we will talk about its potential and attractiveness for investors. Geography Malaysia has a unique geographical location: one part of the country occupies the end of the Asian continent, bordering Thailand and Singapore, and the other is located on the island of Borneo, in the neighborhood of Brunei and Indonesia. The country is an important link in global trade, thanks to which Malaysia actively participates in global business processes and receives significant...

In a world where “just one more meeting” easily turns into “just one more message on the weekend,” taking a break has long ceased to be a given. We all talk about work-life balance, but in reality, we live somewhere between deadlines, chat messages, and the constant nagging thought that “there’s still more to do.” So we decided to ask those who work with people, processes, and stress every day: how do they actually “switch off”? What helps them avoid burnout, not lose themselves, and at least occasionally step away from this endless workflow? What do you usually do outside of work when you want to “switch off”? Iryna, Team Lead Recruitment Oh, well, I’m a person of extremes. Either I completely disappear: a blanket, tea, a movie, and silence. Or, on the contrary, I suddenly get into the swing...

Marketing has always evolved rapidly, but with the advent of AI, everything has accelerated. Automation is already impacting every level of work: from content creation and design to analytics and strategic decision-making. So, let’s explore how these changes are transforming roles, teams, and hiring approaches. Which roles are changing the fastest? Just as the world changed during the Industrial Revolution due to the emergence of technology and the assembly line, marketing is changing today—but much faster than we can get used to it. What is definitely changing? Content and copywriting Here, the focus is shifting from writing text to managing the process. It’s not just about creating content; it’s about setting the right objectives, editing the results, and adding a human touch. SEO and Search Marketing Search is becoming more contextual. Instead of traditional keyword optimization, understanding user intent and...

We are used to believing that the more plans, control, discipline and “correct” rituals, they automatically lead to development. But very often behind this is only an imitation of movement, busyness without a real result. So we asked about real anti-productivity from various creatives in the industry and found out what worked and what didn’t. What did it lead to? Find out in the material! What did you do for quite a long time to get “development”, but now you understand that it was an imitation of movement? Oleg Kupets, owner KuTeam, KuPartners For a long time I thought that if I planned every step of my life and adhered to deadlines, I would be super efficient and productive. And accordingly, I would grow faster. But, that was a mistake, in reality everything turned out to be simpler and less...

Advertising in Google Ads has long since ceased to be a matter of “launching a campaign and it works.” Algorithms have become much stricter, policies more detailed, and the system increasingly blocks not only individual ads, but entire accounts. The reason is simple: Google spends billions on search quality and user safety, and any ad that seems unreliable, risky, or technically flawed automatically falls under increased scrutiny. Today, it is not enough to simply have a good product. It is important how you advertise it: whether the text is correctly formulated, whether there is consistency between the ad and the landing page, whether you exaggerate the benefits, whether you present the terms and conditions transparently, and whether you avoid technical errors. Even a legal and “white” offer can be blocked if the page loads too slowly, contains questionable elements, or...