TikTok has decided to say goodbye to its Creator Marketplace platform, which was a kind of "bridge" between brands and content makers for advertising integrations and collaboration. As early as April 1, it will be replaced by TikTok One, a new service with enhanced functionality, where artificial intelligence will play a key role. But don't panic. Everything looks quite nice and transparent! What will change for creators and businesses? More opportunities for collaboration - the new service will help content creators search for current trends, analyze the audience, and create even more organic videos in the recognizable TikTok style. Instead of Video Generator - AI Studio, the online video editor will cease to exist, and its functions will be transferred to the Symphony Creative Studio, which will be powered by artificial intelligence. AI in advertising - it will be easier...

U.S. President Donald Trump has signed an executive order postponing the ban on the popular TikTok app for 75 days. This decision opens up new opportunities to resolve contradictions between the US administration and the company that owns the app. What does the decree provide for? According to the document: The US Department of Justice temporarily refrains from enforcing laws against TikTok. Apple, Google, Oracle, and other companies that cooperate with TikTok will receive official letters. They will state that their actions during this period do not violate the law, and they will not be legally liable. The decree, which was supposed to come into effect on January 19, gives additional time to make a final decision on TikTok. Context of the conflict TikTok has long been at the center of disputes between the United States and China. The Trump...

Traffic arbitrage is the art of attracting visitors to websites or applications and making a profit from their actions. The basis of successful arbitrage is traffic platforms that serve as intermediaries between advertisers and traffic sources. In 2025, the traffic arbitrage market will continue to change, providing new opportunities, but also new challenges for those working in this area. In this article, we will look at how arbitrageurs can adapt to the current market realities, work with traffic arbitration platforms in the context of 2025, and what new tools and strategies will be key to success. It is important to use reliable tools to manage your advertising budgets. For example, when launching campaigns on different platforms, you may need virtual cards. 🎁 Bonus: Get 10 free virtual cards from FlexCard (service for traffic arbitrage and payment for neural networks) with...

Every year, Google introduces new and useful Chrome extensions that help make your browsing experience more convenient, faster, and more efficient. We've compiled a list of the most useful and popular extensions over the past three years, categorizing them so you can easily find what you need. To improve productivity Todoist is a powerful task and priority planner. It will help you organize your day effectively and not forget about important things. Bardeen AI - automates routine tasks with ChatGPT, significantly reducing the time for repetitive operations. Momentum - replaces the standard browser start page with a motivating one, with vivid quotes and reminders of your main goals. Scribe - quickly generates step-by-step instructions with automation, which greatly simplifies learning and helps in solving complex tasks. DeepL Translate - provides high-quality instant text translation, which makes working with foreign materials...

Let's see what Lars Lofgren (for convenience, hereinafter referred to as LL) found out about the backstage of Forbes affiliate pages and other major media during his investigation. Forbes on top of Google: how did it happen? Forbes covers almost every possible query topic in the English-speaking segment of the Internet - from "the best pet insurance" and "how to get rid of cockroaches" to "the most effective CBD gummies". This may seem somewhat uncharacteristic of a publication of this caliber. So, how come Forbes publishes articles on these not-so-core topics? As LL found out, back in 2020, Forbes transferred the SEO part of its affiliate program business to another company. As a result, a new structure emerged - Forbes Advisor, which, although it retained the sounding name Forbes, actually became a separate company. It is this company that today...

Event marketing is undergoing a revolution thanks to blockchain technologies, including NFTs. At a time when audiences are looking for unique experiences and personalized approaches, NFTs are breaking new ground for brands, artists, and event organizers. Now tickets are not just a pass, but a part of the interaction ecosystem that continues to bring value even after the event is over. Concert A$AP Rocky Benefits of NFTs for buyers In the music industry, which strives to maximize the emotional impact of concerts, NFTs have become not only a buzzword but a real tool. Instead of traditional paper or electronic tickets, blockchain tokens provide participants with exclusive opportunities: Community membership. Possession of NFTs grants status and access to closed fan clubs. A digital asset. The ticket becomes an investment that can be resold or kept as a collectible. Additional benefits. From access...

Why you should pay attention to EdTech According to Smart Ranking data for the first quarter of 2024, the EdTech market grew rapidly by 22.5%. A special breakthrough is observed in the educational software development segment, which showed more than 70% growth. An interesting point is that this year, the rates of development of additional vocational education and children's education have almost equaled. The revenue of the top 100 companies in the field of education and technology (EdTech) for the first quarter was 22.5% more than in the same period last year. Despite a slight decline compared to the fourth quarter of 2023, the overall trend remains positive. These indicators demonstrate the active development of EdTech, which creates new opportunities for earnings. Attracting an audience to this area will definitely be profitable as the demand for educational courses continues to...

Every year, the number of specialists who want to work from home is growing. Remotive.com is a platform where IT professionals can find remote work. Its founder, Frenchman Rodolphe Dutel, started this project as a small hobby in his spare time. However, over time, this project turned into a full-fledged business, which in 2023 brought him more than $156,000 and attracted thousands of regular users. Wondering how Remotive from a small startup became one of the leaders among job sites for remote work? In this article, we will share the company's success story and useful tips from the founder, scroll on. How it all started Rodolph Dutel founded Remotive in 2014 after being inspired by his experience at Buffer, a company where all employees work remotely. He noticed that many people wanted to work in a remote format, but didn't...

Neural networks and chatbots have dramatically transformed our perception of information, creating new formats for content consumption. However, they also create information bubbles that limit our view of the world. How do neural networks affect our perception of information? And how chatbots can be used in a sustainable way to provide more diverse and balanced content, we will tell you now. What is an information vacuum In the digital age, the information vacuum is becoming more and more relevant. This is a phenomenon when users receive only the information that confirms their already formed beliefs. A study by Johns Hopkins University shows that chatbots based on large linguistic models are amplifying this trend by providing content that strengthens confidence in their rightness. This process is driven not only by algorithmic bias, but also by users themselves, who often formulate queries...