Myroslav Lyaskovets is an experienced arbitrator and lecturer who told us about his path in the traffic world, the differences between working for hire and for yourself, as well as his attitude to competition and teaching others. Let's move on to the guest's answers. Why did you decide to work for yourself instead of hiring? My career in traffic started in 2017 when I worked as a targetologist for a company. I worked for a year and a half, but realized that our goals did not coincide, so I decided to go into business on my own. I don't like to agree with anyone, so I don't even start partnerships. It's more pleasant for me to control the process and be responsible for the results myself, without the need to coordinate every step. Among all the arbitration companies you have...

Elon Musk is known for his bold vision and drive to push the boundaries of what is possible. From his ambition to make humanity an interplanetary species to leading cutting-edge companies such as Tesla and SpaceX, Musk has established himself as an innovator. However, his management style and decisions have often been controversial, particularly with regard to freedom of speech, legal compliance, and the complexities of global governance. The innovator and entrepreneur answered uncomfortable questions at All-In Summit 2024. Read a short summary of his words in this article. Freedom of speech and global governance McCusker's leadership of Twitter (now X) vividly demonstrates the tension between freedom of speech and the regulatory requirements of different countries. In a world where authoritarianism is on the rise, maintaining an open dialog is challenging due to strict laws. Musk has to balance between...

The world of gambling is changing rapidly, and in recent years, we have seen one of the most striking trends - the rapid growth of interest from women. While online casinos used to be considered a predominantly male pastime, women are now becoming an important part of the audience. This opens up a lot of opportunities for marketers. But how to attract women and make casinos attractive to them? It is necessary to take into account their preferences, playing style, and perception of information. Let's find out which approaches work best. Women and online casinos: why do they choose this entertainment? Old stereotypes about gambling as an exclusively male hobby have long disappeared. Modern women are increasingly playing in online casinos, finding it an opportunity to relax, get vivid emotions, or just have fun. Unlike men, who often seek excitement...

Back in 2022, Forbes published a list of the seven highest paid TikTok bloggers. These young guys and girls, who were under 25 years old, received from $4 to $18 million a year. At the same time, the average American earned only about $53,000. These figures emphasize the scale of earnings in blogging, where incomes often exceed even the salaries of top managers and IT specialists. For a long time, TikTok seemed like a “gold mine”: shoot content, collect millions of views, and monetize your traffic through affiliate programs. But now everything has changed. Most bloggers on TikTok barely earn $15,000 a year, and the market is becoming increasingly saturated. Every year, the number of authors on the platform grows by 10-20%, which makes the competition even more intense. What's next for influencers? And how can companies use this situation...

The iGaming world is about high competition, constant changes, and ways to attract new users. Converting creatives in traffic arbitrage have become one of the most important components of successful campaigns. Understanding their peculiarities can definitely take you from average results to great ones. We interviewed Dani, CPA Senior Affiliate Manager at 1win Partners, who told us about the role of creatives in this business, what makes them converters, and how to choose the best solutions for advertising campaigns. What is a converting creative? Converting creative is content that not only attracts attention but also encourages users to perform a targeted action: registration, deposit, or other conversion that brings profit to the advertiser. Dania explains: “Converting creative is one that attracts the attention of a potential client at first sight. The visuals, the title, the first few seconds of the...

BigFish Affiliate Network is a promising project that started in 2022 with a team of media buyers who had close ties to most of the best advertisers in the iGaming niche. The team set a goal to share their assets with the affiliate community. Read on to find out what happened and what successes the affiliate has already achieved. What motivated you to create BigFish? The idea to create the BigFish affiliate program came from the personal experience of the media buyers' team. A simple and convenient Affise platform, a little blackjack and positive attitude - and the work started. It was the understanding of how difficult it is to find advertisers, coordinate details, and work with inefficient processes that pushed the team to create a network that eliminates these obstacles. The team also sought to simplify the work of...

Are you ready for an interview for your dream job? What about the ability to present your ideas? In today's world of professional development, it's important to be prepared, because success at an interview and the effectiveness of your presentation can have a significant impact on your career. We know how ChatGPT can help you prepare for an interview effectively. You just need to use the right prompts. Use our guide to prompts and complete any task with flying colors! ✨ Preparing for the interview If you need to be interviewed for a certain position, it is important to prepare for possible questions in advance. Prompts will help you think of answers that will emphasize your skills and experience that meet the requirements of the job. Prompt: “I am going for an interview for the position of in a company...

Every time Facebook introduces new rules or there is another political escalation in the world, another “storm” begins. Everything goes wrong: campaigns fail to pass moderation, accounts are banned, and payments are frozen indefinitely. Those who work with traffic through apps are already feeling the effects of this chaos - campaigns are blocked, sharing limits from providers disappear in a few hours, and the plugins themselves get flagged by Facebook, which destroys advertising campaigns. Because of this, it becomes very difficult to scale your connections and earn maximum profit. What to do to reduce the impact of blocking accounts and advertising campaigns by Facebook, how to solve the problem with limits on app sharing, and how not to become dependent on the marks - more on this below. Blocking accounts and advertising campaigns In November 2024, the US will hold presidential...

Even the most careful arbitrageurs occasionally face blocking of advertising accounts on platforms such as Google, Facebook, and TikTok. It can be difficult to restore access to a profile on these services, so many webmasters choose the safe way and immediately create agency profiles. In this article, we consider whether such accounts are really better than self-registration, in what situations they are indispensable, and how to use their capabilities effectively. The main differences Self-registered accounts are accounts that are created personally. They are usually pre-warmed up and "farmed" before being used for work. Agency accounts are advertising accounts created on behalf of agencies, such as marketing companies, rather than individual users. These accounts act as an intermediary between the webmaster and the advertising platform, and often have a higher level of trust than self-regs. What to choose: agency accounts or...