Indonesia is a promising market for gambling advertising despite complex legal restrictions. According to forecasts, the revenue from this sector will reach $22 million by 2029. However, for successful arbitrage, it is important to choose the right traffic sources, as not all advertising channels are suitable for this region. Our team has identified three key traffic sources for gambling campaigns in Indonesia and prepared recommendations on how to use them. Why are not all traffic sources suitable for gambling advertising in Indonesia? All forms of gambling are prohibited by law in Indonesia, but it is difficult for the authorities to fully control this activity. Accordingly, strict restrictions are imposed on gambling advertising, especially on social media. For example, Meta blocked 116 thousand gambling-related ads last year alone. If your main source of traffic is social media, your promotion strategy should...

Not all subscribers are eager to open holiday emails, but this is not a reason to refuse to send Valentine's Day emails. The key is to make it attractive and useful for the customer. The right approach will help not only attract attention but also evoke positive emotions and strengthen brand loyalty. We have collected the most important tips on how to create an effective newsletter by February 14 for different channels - email, SMS, and messengers. The main aspects of the holiday newsletter: Tips for effective email campaigns Use chatbots in messengers Increase subscriber loyalty through communication Tips for effective email campaigns by February 14 Holiday emails have two key goals: to drive sales and increase audience trust. How to achieve this? Audience segmentation Segmentation is one of the most important aspects of a successful email campaign. The main...

TikTok is a platform that has rapidly gained popularity thanks to short videos, unique algorithms, and a huge audience. It has become not only a place for entertainment but also a promising tool for making money. Many users ask themselves the question: “How to make money on Tik Tok?” or “What are the main ways to monetize the platform?”. In this article, we will take a closer look at how to make money on TikTok and what you need to get off to a successful start. Why is TikTok an ideal place to make money? Earning money on TikTok is possible due to the unique features of the platform. First, its algorithms allow even beginners to get a lot of views thanks to viral content. Secondly, TikTok's audience is constantly growing, and this opens up great opportunities for video monetization....

Metricool recently conducted an extensive social media analysis based on data from 87,600 personal and professional accounts, one million videos, and 73,000 carousels. All this to answer the question: "What does it take to get videos into recommendations?". Spoiler alert: it's not daily posting and videos under 15 seconds. From this material, you will learn: Why carousels and images are important for promotion; What is the optimal video length; Which format is most engaging for users; Useful tips to help with promotion. Video Analysis: Key Figures, Best Time to Publish, and Ideal Video Length Everyone knows that video length and posting frequency affect the likelihood of getting into recommendations, but few people know exactly how. Let's take a look at the figures offered by Metricool's research. What is the recommended video length? Hint. It depends on the length of the...

Midjourney has launched Patchwork, a new experimental tool for creating virtual worlds. The service is currently available for free. It will be useful for game designers, marketers, writers, and creative teams to collaborate on projects. Read on to find out what Patchwork offers and how to use it. What's unique about Patchwork Patchwork is an online whiteboard or a large interactive canvas that integrates the latest version of Midjourney (a generative AI that creates images based on a text description, i.e. a prompt). Here are the main features of Patchwork: Generating images directly on the canvas. Patchwork doesn't have a fixed place to enter a prompt, so you can choose any point on the infinite canvas, create an image based on a text description, and immediately place it wherever you want. You can then link the images together or add...

To stay at the forefront of affiliate marketing in 2025, it's important to stay on top of the latest trends. As we say goodbye to 2024 and look to the future, it's time to revisit strategies, consider new approaches, and consider the impact of the latest tools. In this article, we'll look at the top affiliate marketing trends for 2025 so you can stay ahead of the curve. Affiliate marketing trends for 2025 Affiliate marketing is a powerful tool for businesses to attract new customers and increase sales. Here is what to expect in 2025: Automation and personalization Artificial intelligence (AI) will have a powerful impact on affiliate marketing in 2025. Automation of processes reduces manual labor and improves campaign efficiency. AI can create personalized offers for each user based on their behavior on the website or in apps. Thanks...

In the 21st century, the world is facing a fundamental challenge that can be compared to the industrial revolution of the early 20th century. If then humanity was adapting to mechanization and the emergence of the assembly line, now we are on the verge of the era of artificial intelligence (AI). This is not just another technological breakthrough, but a large-scale economic and social transformation that is changing the labor market, business models, and the way people and companies interact. AI is already affecting our lives today: from automating production processes to optimizing advertising campaigns. Imagine a tool that analyzes thousands of creatives in a matter of minutes, automatically selects the perfect solutions for product promotion, and creates content that captivates the audience. In the field of affiliate marketing, these capabilities open up new horizons of analytics, automation, and efficiency....

Facebook remains one of the most popular social networks in the world with more than 3 billion monthly active users. However, despite the fact that this social network continues to be a leader among platforms, its audience is evolving and changing every year. We have analyzed who exactly is using Facebook in 2024, in particular in the context of regions, age groups, and gender, as well as how this data can be useful for your advertising campaigns. Projected Audience Sizes (in Thousands) According to Ads Manager, you can estimate the size of Facebook audience in different categories. Statistics provided by DataReportal and Statista allow you to understand the trends and peculiarities of user interaction with the platform. Regional Distribution Asia and Oceania: The largest number of users - 1.6 billion. This region is characterized by the high popularity of entertainment...

The world of communications is changing rapidly, and modern professionals face new challenges every day: from monitoring brand reputation on the Internet to creating content that resonates with the audience. This is where artificial intelligence and specialized AI tools come in. They simplify routine tasks, analyze data, optimize processes, and even help to create. Already using ChatGPT? Great, but don't limit yourself to it. We've put together a selection of 20 tools that will become reliable assistants in the work of communicators. Here you will find solutions for reputation analysis, work automation, content creation, analytics, crisis management, and much more. Reputation monitoring and data analysis Brandwatch A tool for analyzing brand mentions in social networks, news, and forums. It allows you to identify trends, analyze tone, and respond quickly to potential crises. Meltwater A platform that helps to track media...