Arbitrageurs are quietly making money in a niche that is overlooked by many in the industry. Sweepstakes are becoming an increasingly lucrative vertical, offering opportunities to generate traffic from a variety of sources. This niche is especially attractive because it is accessible even for beginners due to small budgets and simple technicalities. But what does this mysterious name really mean? Let's take a closer look! What are swipstakes Sweepstakes are marketing campaigns that offer participants the opportunity to win prizes by participating in a drawing. It's an effective way for brands to engage their audience, gather valuable insights, and increase their visibility. In the world of digital marketing, sweepstakes open up new horizons for attracting potential customers through innovative approaches and creative offers. Payment models in swipe stakes: consideration of SOI and DOI Choosing an effective payment model is a...

While you're thinking about what sound to put in your video, AI already knows what trend will explode in three days. Seriously, while marketers analyze hashtags and analyze competitors' pages, neural networks are already calculating which videos have a chance to become the next "virus." TikTok today is not just about dancing and memes. It is a living ecosystem of emotions, algorithms, and quick decisions, where the fate of creators is decided in seconds of viewing. And while some try to guess what will go viral, others connect artificial intelligence and get predictions accurate to the sound, frame color, and editing dynamics. The problem is that 9 out of 10 videos remain in the shadows. Marketers, SMM specialists, and arbitrageurs spend hours testing creatives that don't take off. And this is where a new generation of AI tulas comes in...

Creativist is a person who creates new, original ideas, concepts, products or services. His task is to come up with non-standard solutions that attract attention, inspire the audience and help solve complex problems. Creatives are in demand in many fields, from marketing and advertising to IT and entertainment. In today's world, where competition is growing and consumer attention is becoming a valuable resource, creatives play a key role. Let's understand who creatives are, what their responsibilities are and how to become a professional in this field. The main thing that unites all creatives is the ability to generate fresh, original ideas and bring them to life. The key qualities of a creative Creative thinking. Ability to think outside the box and find new approaches. Wide horizons. Knowledge in different fields helps creatives to combine ideas and find unique solutions. Adaptability....

RevShare or Revenue Sharing is a payment model that has gained a lot of popularity in recent years in various businesses. With the growth of the online ecosystem, more and more businesses are starting to use this model to maximize their revenue. In this article, we will look at what RevShare is, how to work with it, and how it differs from other payment models such as revshare or cpa (Cost Per Action). RevShare is behind "Revenue Sharing," which translates to "revenue sharing." It is a means by which two or more parties agree to share the profits or losses that arise from a joint venture. RevShare is the means by which two or more parties agree to share the profits or losses that arise from a joint venture. The concept of RevShare dates back to the 90s, when the...

Forecasts for 2025 indicate that the credit rating industry will remain one of the most stable verticals, which will not only retain its position but also continue to grow. For the first half of the year, we can draw some conclusions about the trends in this area - what is relevant and whether it is worth investing in it, especially if you do not have significant initial investments. Analysis of current trends Data mining is more than ever subject to technological progress, which allows to adapt to new consumer demands. This can be seen in the reports of large companies operating in the adult sector. Neural networks and artificial intelligence have found their place in the industry, offering a variety of applications for content creation that allow users to interact with virtual companions or even AI models. Based on their...

Traffic arbitrage is a lucrative but challenging field, especially for those who are just starting out. Here are the 10 most common mistakes to avoid when starting out: Unclear strategy: Many beginners start without a clear plan or strategy, trying different methods without understanding which ones will be most effective. Wrong choice of niche and affiliate program: Choosing the wrong niche or affiliate program can lead to low conversions and profits. It's important to do in-depth research to choose the most suitable and profitable niche. Insufficient market research: Newcomers often do not conduct a sufficiently deep analysis of the market, competitors, and target audience, which can affect the effectiveness of advertising campaigns. Lack of campaign testing: Skipping the campaign testing process is a mistake as it helps to identify effective traffic channels and targeting parameters. Unspecified budget: Newbies often fail...

Now mobile advertising takes up 75% of all digital budgets, as users spend more than 5 hours a day in mobile applications. Mobile advertising is no longer just a tool, but the basis of performance strategies for brands, companies and buyers. Below we will consider formats with real cases, the best mobile ads platform and effective tactics. Market status: why mobile advertising wins Mobile advertising in 2026 is an in-app ecosystem with 8 billion active devices. Also, regular banners can lose due to ad blockers. Currently, mobile advertising and its development prospects are closely tied to AI, which enables high-accuracy conversion predictions and targeted advertising that considers user privacy. For example, in Ukraine, TikTok Shops and Instagram Reels give vertical videos a conversion 4 times higher than horizontal formats. Therefore, mobile advertising is a must-have for performance campaigns. Top mobile...

Some people win with charisma, some with skills, and some can combine both. We are proud to have such a person in our iGamePanda team. We have prepared for you an interview with arbitrage influencer and iGamePanda Affiliate Manager Artem, known on Instagram under the nickname @artem.cpa. We asked Artem about his work at Lead Panda Holding, participation in events, and entering the media. The influencer also shared how he manages to win contests even with an audience of 500 subscribers and answers to other intriguing questions. Let's go! About working at Lead Panda Holding Tell us what Lead Panda Holding is like from the inside? Multifaceted, it is a multi-vertical holding, all niches are interesting in their own way, I like iGamePanda, where I come from, and my colleagues from Lead Panda Media are also impressive. Why did you...

In traffic arbitrage, the success of advertising campaigns often depends not only on the right choice of offers and traffic sources, but also on how effectively they affect the user's psyche. Understanding the psychology of the audience allows you to create creatives that attract attention, arouse interest, and push users to take action, whether it's an ad click, a purchase, or a registration. In this article, we'll look at how psychological factors affect conversions and what can be done to improve the effectiveness of arbitrage campaigns. 🎁 Bonus: Get 5 free virtual cards from FlexCard (a service with virtual cards for traffic arbitrage and payment for personal purchases) with a promo code PandaMedia. 🧨 Sign up via link, enter the support promo code and get cards for free Using psychological triggers Psychological triggers are subconscious mechanisms that influence users' decisions....