Promoting a website in arbitrage marketing requires a clear understanding of goals, strategic planning, and meticulous execution of various stages. This not only ensures increased traffic but also facilitates conversion rate improvement and, consequently, revenue growth. This article will explore the key stages of website promotion in arbitrage marketing from initial planning to implementation. Stage 1: Planning Defining the Target Audience: Understanding your target audience is the foundation for any successful marketing campaign. Identify the demographic, psychographic, and behavioral characteristics of your audience. Setting Goals: Clearly define what you aim to achieve through arbitrage marketing — whether it's increasing traffic, brand recognition, or sales growth. Competitor Analysis: Study the strategies and methods used by your competitors. This will help identify their strengths and weaknesses and pinpoint potential opportunities for your campaign. Stage 2: Content Creation Developing a Content Strategy: Create...

In the new issue of ROI Show, you will hear three bright stories of women who realize themselves in arbitration, events, and media. Each of them has come a long way, full of challenges, failures, achievements, and drive. Anna Shemyakina, Susanna Gevorgyan and Anna Borisova shared what usually remains behind the scenes: how it all started, what everyday life looks like, what inspires them and what they "kringle" from. Anna Shemyakina is a co-founder of Gentle Partners Anna launches business areas from scratch and knows how to do it calmly, without panic. She believes that in arbitration, the winner is not the loudest, but the most resilient. She says that she can simultaneously run a call, negotiate a cap, respond in a telegram, and not mix up anything. I got into arbitration while lying on the beach in the Emirates...

UGC 2.0 is a really powerful weapon. But even the best creative is worthless if it doesn't pass moderation. TikTok and Meta algorithms are tougher than ever. And they don't particularly like pseudo-medicine, promise statements, and anything that looks like a "guaranteed result". So how do you make a lively, reliable, but safe to launch creative? Here is a practical analysis. Rules of the game: what not to do Moderators today catch not just "forbidden words" but also tone and subtext. Therefore, UGC creative should not look like advertising, even if it is. What causes a ban: Medical or physical promises ("minus 5 kg", "cleansed the liver", "removed toxins") Clear guarantees ("guaranteed profit", "stop% works", "get results in 7 days") Too "advertising" tone: calls, banners, font from the presentation Attacking messages: "You definitely have this problem", "You are doing everything...

In traffic arbitrage, everything starts with the offerer. Even if you have the highest quality traffic, the best creatives and a well-functioning funnel, with an unsuitable offer you just drain your money. In 2025, it's more difficult to choose an offerer, but also more interesting: more verticals, formats and flexible terms. In this article, let's understand how to choose an offerer correctly and not get into a minus. 📌 What is an offerer and how it works Offer is an offer from an advertiser for which the webmaster is paid money. As a rule, the advertiser places an offer in a CPA-network, and you, as an arbitrageur, get an affiliate link. Brought a user on it - got paid for the target action: Registration Purchase Installing the app Submitting an application View videos, etc. Each offer has: payout is the...

Think you've seen it all at iGaming conferences? Try your chances against Lucifer himself. The gates of iGB Live will open in London on July 2-3, 2025, and at stand G22, Hell Partners with an offer that cannot be refused: if you beat the Devil, you will not leave empty-handed. This is not a stand. This is a lair. A hell cave where fire meets style, rules are broken, and the bravest come out with deals hotter than cocktails in a bar. Your luck, wit, and charisma are tested here. And only the most daring will receive approval from Lucifer himself. The game: "Beat the Devil" Five cards. One choice. No chance of replay. Go into the fire and complete five mini-challenges - devilishly sophisticated to test your reflexes, intuition, and chutzpah. Choose a card. Take the challenge. Win. Or...

In arbitration, it is no longer enough to just pour in - you need a strategy. AdKey.Agency is convinced that it is worth working directly with providers. They have been promoting this idea for a long time, and the new case is another proof that this approach works. They took the game, put together a setup for the theme, and were not afraid to go beyond one GEO - the result was not long in coming. About the game Penalty Shoot-out: Super Cup Penalty Shoot-out: Super Cup is the third part in the football trilogy of installation games from Evoplay. In it, the player finds himself in the epicenter of a football event - the Super Cup - and participates in a series of penalties. The atmosphere is as realistic as possible: the noise of the stands, bright dynamic visuals,...

On April 16-17, the Lead Panda team and I visited Warsaw to attend Conversion Conf 2025. And it was not just "we went to the conference, listened to the speakers, and then went home". These were two days that really charged us with new ideas, acquaintances, and a little bit of cool merch from affiliate programs (seriously, now we have enough merch in the office). So let's tell you how it was 👇 First impressions - well, wow Development, creativity, style. Conversion Conf this year has become even bigger - +15 new stands, more than 70 of the best brands, media speakers, star headliners, and 3600+ square meters of location - and professional mega movement is happening everywhere. We hadn't even entered yet, and we started taking pictures at every turn. Because it is very exciting and with a concentration...

The "off season" for the arbitrage world is coming to an end, so we are back to work! The interest of users in sports and other areas will reach its peak again, so don't miss the opportunity to make money on the seasonal hype. Let's get ready in advance! Where to send traffic in spring and why exactly there? The geography of the bays is closely related to the sports schedule and the activity of the local audience. However, this is not enough! It is important to take into account economic factors, purchasing power, and the availability of attractive offers. Europe Germany The Germans are fans of football, especially the Bundesliga and the Champions League. In the spring, their financial level is quite high, but for success, you will need high-quality landing pages and content in German. Great Britain England...

Something is not quite normal on the Bitcoin market right now. On the one hand, the price has risen sharply, almost reaching a record high of $99,655. And this, of course, made many people start taking profits. In just one day, Bitcoin sales exceeded $2 billion! These are really huge amounts, and the question immediately arises: hasn't a massive sell-off begun? But if you look more closely, the picture is not so clear. Most of these sales are made by new investors who have been holding their coins for only 6-12 months. They saw an opportunity to make money and started selling without hesitation. But the so-called "diamond hands" - investors who have been holding their assets for years - will not rush to sell and continue to wait. The chart shows that in November, the ratio between profitable and...