Common WebView applications (Android, iOS) for traffic flow regularly face problems: pages introduce new restrictions, ban members, warn users about the "unreliability of the source"… In general, they use a variety of ways to spoil the life of the web. In this regard, the rise in popularity of PWA applications is not surprising. Being the most popular in the iGaming vertical, they are also proving to be good in other areas, and more and more arbitrageurs and affiliates prefer to deal with them. But why? 🎁 Bonus: Get 5 free virtual cards from FlexCard (a service with virtual cards for traffic arbitrage and payment for personal purchases) with a promo code PandaMedia. 🧨 Sign up at the link, enter the support promo code and get the cards for free Who are these PWA apps? In short, any PWA app is...

Stable Diffusion is the most powerful neural network in the history of generative art. Let's figure out how it can be used in creatives. Neural networks are gradually taking over the world. This is no longer a prank or entertainment, but a full-fledged working tool for many companies. Today, we will tell you about Stable Diffusion, what it is and how to use it. What is Stable Diffusion? Stable Diffusion is a generative artificial intelligence model that can be used to transform text and detailed hints into unique photorealistic images. Stable Diffusion is one of the three most popular neural networks for image generation. SD is developed by Stability AI and its CEO Imad Mostak. The first Stable Diffusion was launched in 2022 and can be used to create not only images but also videos and animations. The model is...

In this article, we will talk about Sweden: why this destination is promising for the gambling industry and which operators are currently successfully working in this market. In 2024, Sweden is one of the leading geos. Although the audience here is not very large, there is a high level of activity in the purchase of nutra products. It is also important to take into account local peculiarities - high requirements for the quality of promotional materials and the priority of convenience for customers. Swedes value comfort in online shopping, and the most suitable payment models for them are SS and Trial. Interested in learning more about this geo? In this guide to Sweden, we will present our selection of popular offers and tell you what to look for when creating creatives. Basic information about GEO Sweden is one of the...

Traffic arbitrage is an exciting but complex area of online business. The essence of arbitrage is to buy traffic at one price and sell it at a higher price, making money on the difference. To make this scheme work, you need not only skills and experience, but also the right tools. One of these tools is virtual cards. Today, I will tell you what they are, what their advantages are, and how they can help in traffic arbitrage. What are virtual cards? Virtual cards are essentially digital analogs of your regular plastic cards. They have everything you need for online payments: a number, expiration date, and CVV code. The main difference is that you don't hold them in your hands - they exist only in electronic form. Virtual cards can be quickly created through online banking or specialized applications. 🎁...

Did you know that video creatives using neural network speakers are gaining popularity among arbitrators? In this article, you will learn about all the aspects of this format and how to prepare it properly. We will review several useful AI platforms and provide step-by-step instructions on how to create, animate, and voice over narrators using neural networks. About creativity and why it is so useful To turn a static creative into a video, it is enough to place a voiceover on the image. This approach turns a regular creative into a video, which allows you to expand the possibilities of its use and reach a new audience on other advertising platforms. This format is actively used by arbitrageurs in the gut segment and is perfect for creating creatives in the areas of gambling, betting, finance, cryptocurrencies, and product offers. The...

Today we will discuss how incorrect tracker configuration can negatively affect traffic revenue. We will also analyze the key technical nuances that affect the profitability of campaigns. Tracker is not a cloak and dagger There are many traffic arbitrage trackers available on the market today. It is not difficult to find a suitable tool and quickly implement it into workflows, but it is important to understand how it works. Even beginners know that the tracker collects and analyzes user data. Through the administrative panel, you can customize streams, protect yourself from bots, generate reports according to specified parameters, organize collaboration, and solve many other tasks. In addition to the tracker, arbitrageurs also use a cloak. This tool divides traffic: irrelevant users end up on a stub, while the target audience sees the final landing page. Sometimes webmasters try to use...

Nepal: brief information about geo Nepal is a mountainous country in Asia located in the Himalayas. It is not economically rich, but online entertainment is actively developing here. Audience: the country's population is 31.1 million people, of which 51.6% use the Internet. Average income: $165 per month. National currency: Nepali rupee. Language: Nepali. This is the official language of the country, and it is recommended to adapt all promotional materials to it. Gambling in Nepal Since 2017, Nepal has been implementing Article 125 of the National Penal Code, which prohibits gambling and betting. Violators of this law are fined and sometimes even imprisoned. The only permitted form of gambling is the state lottery. However, this law mostly applies to physical casinos, while online gambling and betting remain outside of strict control, which creates significant difficulties for the government. Despite the...

Beginner advertisers who set up search advertising on Google Ads on their own often do not pay enough attention to keywords and negative keywords due to lack of experience and knowledge. However, even experienced media buyers often make mistakes, which leads to irrational budget spending. Although in most cases this is not critical, an analysis of popular mistakes and how to fix them will help you minimize risks. Let's consider them further. Lack of keyword clustering In an effort to speed up the launch of promotional activities, some webmasters and advertisers do not categorize ads and keyword phrases. Often, keywords and ads are simply combined into one general group that leads to the main page of the site or one landing page. Thus, the media buyer hopes that the target audience will understand the structure of the site itself, but...

Currently, there are two complementary and simultaneously competing platforms on the market: CRM (customer relationship management) and DMP (data management platform). Both platforms are used to target audiences in the digital sphere. However, the main differences between them are as follows: CRM tracks already registered users, i.e. loyal and prospective customers; DMP tracks both unregistered and registered users. The number of such people is much larger. Both targeting technologies are used by data-driven agencies and offer brands to create a unique user experience, in other words, personalized advertising. Functionality Main features CRM can export the collected data to other databases in the form of lists of users who meet the specified characteristics. The DMP platform allows you to create user segments by grouping them by similar characteristics or interests. Other platforms can then use these groups for other purposes, such...