Inexpensive clicks and a numerical advantage of the population are not the only, but key arguments in favor of cooperation with developing countries. However, in practice, everything is far from as rosy as it might seem from analysts' predictions and successful examples. How to work with Tier-3 and use the budget wisely? Let's consider three main difficulties of this segment of the GEO and illustrate them with specific examples. Income inequality The Third World is a place where the laws of the jungle reign: few people succeed, while most of the population lives in poverty and is forced to struggle for survival. In Ukraine, the issue of social protection and equality is acute, but we do not even realize how much more critical this topic is for some regions, such as Africa, Asia and Latin America. An example is Brazil:...

Sales funnels are becoming increasingly popular in eCommerce and SaaS. Let's figure out what they are, what stages they consist of, and how you can customize them for your business. What is a sales funnel? A sales funnel is a process that leads a customer from the first acquaintance with your product to the purchase. Everything happens automatically: from getting to know the product to making a payment. Why do you need an auto-funnel? The main goal of an auto-funnel is to minimize the loss of potential customers. This can be achieved with the help of various automated tools, such as drip campaigns, email newsletters, chatbots, etc. All these elements help to keep the attention of visitors and smoothly guide them to the moment of purchase. Benefits of autoresponders: automatic customer engagement; saving time and effort; reduction of the workload...

Meta officially talks about user safety and trust in the platform. And this is not just a formality. All this is done to prevent fraud, manipulation, and toxic content. The company has implemented a comprehensive system of advertising policies. Violation of these rules can result in: advertisement rejection advertising account restrictions temporary blocking or even permanent banning For businesses that rely on lead generation or online sales, even a few days of downtime can result in lost profits and customer trust. So let's remember how to avoid getting caught by moderation and earn effectively. The most common violations of Meta Ads policies 1. Misleading or exaggerated promises Meta does not tolerate “miracle results” and loud guarantees. Phrases such as: Lose 10 kg in a week Earn $100,000 per month with no experience Guaranteed income from day one If the moderation...

In 2026, the start of a career will no longer resemble the familiar scenario of “study, get a job, work for years.” The market is moving faster than curricula can keep up, and the first profession is increasingly becoming not a finish line, but a testing ground. Young professionals are afraid of losing a year or two “to nowhere,” employers are afraid of making a mistake with their choice, and LinkedIn reminds them every day that someone at 23 has already become a C-level. In this noise, it is easy to get lost and start chasing not experience, but a beautiful job title. HRD, HR & Career Consultant Alona Kasinova suggests looking at the start of a career differently — as a strategic period of intensive learning in a real business environment. Don’t be afraid of experiments, but clearly distinguish...

Advertising in Google Ads has long since ceased to be a matter of “launching a campaign and it works.” Algorithms have become much stricter, policies more detailed, and the system increasingly blocks not only individual ads, but entire accounts. The reason is simple: Google spends billions on search quality and user safety, and any ad that seems unreliable, risky, or technically flawed automatically falls under increased scrutiny. Today, it is not enough to simply have a good product. It is important how you advertise it: whether the text is correctly formulated, whether there is consistency between the ad and the landing page, whether you exaggerate the benefits, whether you present the terms and conditions transparently, and whether you avoid technical errors. Even a legal and “white” offer can be blocked if the page loads too slowly, contains questionable elements, or...

What tasks do DIY mobile proxies solve in practice Managing dozens of Facebook accounts for A/B testing often means relying on residential proxies, where one compromised IP can bring down an entire bundle. With iProxy, each account can be tied to its own SIM card, giving you full control over IP rotation. Scraping data from e-commerce platforms, social networks, Google Maps, and other sources quickly exposes the limits of residential proxies, which get blocked almost immediately. Mobile proxies provide stable traffic from real carrier IPs, with rotation that can be done frequently and with almost no restrictions, so even repetitive actions blend in as normal user behavior. These are not rare scenarios but everyday challenges for marketers, developers, and data engineers. Account management, scraping, and creative testing regularly run into bans and unstable access. Residential proxies are easy to detect,...

Has your LinkedIn account been blocked? For many professionals and entrepreneurs LinkedIn is not just a social network, but the main tool for work, finding clients and building a reputation. That's why unexpected blocking of a profile can be a real stress: you lose access to your contacts, correspondence and audience. The good news is that such situations are solvable. LinkedIn has provided several official ways to restore access, as well as additional channels to contact support. In this article, we'll go step-by-step through what to do if your account is blocked, how to contact support correctly, and how to reduce the risk of repeated restrictions in the future. Mike Wiseman, LinkedIn Certified Specialist and MarCOM expert knows how to solve the problem. Account lockout is a frustrating situation, but it's solvable. Here are the steps that will help you...

Trinity Network is a modern CPA-network offering webmasters unique working conditions and a wide range of offers. The name of the network translates as "Trinity" and symbolizes three key parties of the transaction: advertiser, webmaster and the affiliate network itself. This approach emphasizes equal interaction of all participants, where everyone gets the maximum benefit. What makes Trinity Network different from other CPA-networks? First of all, it is an individual approach to each webmaster, exclusive offers, flexible payment terms and powerful technical solutions. The affiliate network covers more than 30 GEO and provides access to 3000+ offers in all popular verticals. The network supports all types of traffic and offers its own Smartlink solutions, which greatly simplifies the work of arbitrageurs. In addition, partners can count on 24/7 support and convenient payment schedule (NET 7, 15, 30) with minimum withdrawal amount...

Problems of brands in SMM When developing content for social media, brands often face two main mistakes: Focusing on sales only. Content is focused on lead generation, but ignores building trust and reputation. Focus on visuals. Brands create beautiful but ineffective posts that don't generate conversions. The ideal approach is to balance sales and branding. Social networks can be both an effective sales channel and a powerful tool for building an image. We prescribe the SMM ecosystem An ecosystem is a strategic document that defines the role of each platform in your content strategy. What does the SMM ecosystem include: Social networks. The list of platforms where the brand will be represented. Target audience (TA). Define who you are creating content for (B2B, B2C, teenagers, youth, etc.). The purpose of each platform. For example, Instagram for visual presentation of products,...