Top iGaming games of 2025: Analytics from Improve Team New formats, providers, and trends are constantly emerging in the iGaming world that affect the effectiveness of media buying. We, the Improve Team, having 5 years of experience in the gambling and betting niches, share relevant information about the best games and working approaches in 2025. The most profitable formats Crash games and slots are currently bringing the biggest profit. Crash games provide buyers with a quick profit due to the low price for a deposit and dynamic gameplay. They attract players with the opportunity to get big wins in a short time and are well suited to attract a new audience. At the same time, the player lifecycle is usually shorter than in slots or live casinos, so it is important to work properly with user retention. Slots have a...

Many users wonder how much YouTube pays for views of their videos. Let's understand what factors affect YouTube income and how video monetization is calculated, including the cost of advertising per view and the potential earnings from a certain number of views in our article, and answer the main question of how much YouTube pays for views. YouTube income YouTube earnings depend on several factors, including the number of views, geographic location of viewers, type of content, and level of interaction with ads. The primary source of revenue is YouTube's advertising revenue. When viewers view or click on ads placed in videos, channel owners earn revenue from views. YouTubers can also earn money through sponsorships and partnerships with various companies that sponsor channels or individual videos, pay to promote their products or services and collaborate with content creators on various...

Midjourney is a neural network that converts user-generated text into images that can be used even for commercial purposes. Although it is not yet capable of replacing a human designer, it can easily cope with simple tasks that do not require high accuracy and detail. In this guide, Lead Panda Media will show you how to set up Midjourney and create your first AI-generated images. Midjourney: how to use Midjourney uses AI to create unique, high-quality images from text queries. Thanks to machine learning and a huge amount of processed data, the service is constantly improving, improving the quality of results. To work with Midjourney, you need a Discord account, which can be registered for free. Use Midjourney via Discord on your computer or download the Discord app from the App Store to generate images directly from your phone. How...

Is it possible to make money on Pinterest, a photo hosting platform that differs from similar services such as Instagram by allowing you to publish images of various kinds with a short description? These publications, or "pins", can be either personal or promotional. Unlike Instagram, where the focus is on personal photos and selfies, Pinterest offers more opportunities for a variety of content. Content Features: Pinterest posts images with descriptions, including promotional links, and strictly prohibits the publication of adult content and gambling. Pinterest traffic arbitrage Pinterest arbitrage offers several strategies for attracting traffic, including the use of contextual advertising through Google and attracting users from English-language sites. The effectiveness of arbitrage depends on the choice of strategy and the ability to bypass the moderation system, despite the serious control of the platform. Key methods of arbitrage: Driving traffic through...

Algorithms are fleeting, so while it used to be possible to hope for isolated “hits” and random success, now it makes no sense. Video advertising on TikTok and Reels was the first to show that it is beneficial for the platform's feed if videos can hold the viewer's attention for at least a few seconds and keep them there longer. The coming year 2026 is about radically testing formats that seemed too bold yesterday, and about creativity finally becoming the main lever, rather than an addition to targeting. How the algorithm reads ads The systemic restructuring of video advertising is far from a single update. Initially, TikTok and Meta's advertising algorithms were based on fairly simple logic: more signals → better targeting; optimization for individual metrics → stable results; more budget → faster learning. By mid-2025, it became clear to...

AI is a new member of your anti-ban team A ban is the new "hello". In 2025, Meta and TikTok still ban for the word "help," the wrong shade of button, and even your bio if they really want to. But the difference is that now we are not alone. Meet the neural networks that not only write texts and generate creos, but also help you stay afloat in a minefield of moderation. In this article, we will show you how ChatGPT, Midjourney, GPT moderators, and other LLMs use them to: rewrite the creo so that Meta doesn't bother replace "before/after" with something safe but effective and even check the text for banorisk before you get thrown out of the office.   Neurons are not a magic wand. But at least they don't complain, sleep, or break a campaign because...

You go to a new platform, want to create an account... and that's it, stupor. Sometimes cool nicknames are taken, but your head is empty. "katya1999" or "coolboy777" sound like they're from 2010, don't they? Also, not all platforms want you to specify your real name. This article contains everything you need to come up with a unique, stylish and truly yournickname. So forget about "DarkLord_xxx." 🔍 What is a nickname for and why is it important? A nickname is your digital image. It can be your personal brand, meme, joke, or a way to stand out. Especially if you: a gamer, and your nickname should be eye-catching (or funny); a blogger - sound and recognition are important here; arbitrager or SMMer - your nickname can be your business card and be memorable; you just want to choose something cool...

Metricool recently conducted an extensive social media analysis based on data from 87,600 personal and professional accounts, one million videos, and 73,000 carousels. All this to answer the question: "What does it take to get videos into recommendations?". Spoiler alert: it's not daily posting and videos under 15 seconds. From this material, you will learn: Why carousels and images are important for promotion; What is the optimal video length; Which format is most engaging for users; Useful tips to help with promotion. Video Analysis: Key Figures, Best Time to Publish, and Ideal Video Length Everyone knows that video length and posting frequency affect the likelihood of getting into recommendations, but few people know exactly how. Let's take a look at the figures offered by Metricool's research. What is the recommended video length? Hint. It depends on the length of the...

In the modern world of digital marketing and traffic arbitrage, one of the key topics is cloaking. This article covers the basics of cloaking in the context of traffic arbitrage and will help you understand how to choose the right tools to use this technology effectively. An introduction to cloaking in traffic arbitrage First of all, let's take a look at what cloaking is and why it has become so important in the traffic arbitrage industry. Cloaking is a technology that allows you to hide the true content of a web page from search engines or other bots by showing different content to humans and robots. This creates an opportunity for marketers and traffic arbitrageurs to attract an audience using a variety of methods and strategies. Topic Relevance Understanding of cloaking has become relevant due to the constant development of...