Technology is evolving at a rapid pace, and it is already changing the world of online marketing. One of the biggest innovations has been the introduction of artificial intelligence (AI) and machine learning (ML) in traffic arbitrage. What does it mean? Traffic arbitrage is a process where traffic is bought and resold for profit. And thanks to AI and ML, arbitrageurs now have powerful tools at their disposal that allow them to work faster, more accurately, and more profitably. In this article, we will consider how these modern technologies affect traffic arbitrage, which approaches are currently in trend, and why they bring real benefits to professionals in this field. The basics of artificial intelligence and machine learning To understand how these technologies can be useful in traffic arbitrage, it is important to understand their basic principles. Artificial intelligence (AI) is...

France is one of the last countries in the European Union where online casinos remain banned. Nevertheless, it is expected that this country will soon join the pan-European trend of online gambling legalization. The government of the country headed by Prime Minister Michel Barnier announced plans to amend the budget plan to include the possibility of legalizing online casinos next year. This decision will help to solve a number of problems, from replenishing the state budget to fighting illegal gambling. The purpose of legalization The government's proposal aims to increase budget revenues by introducing a tax of 55.6% of gross income of casino operators. At the same time, legalization will allow to strengthen control over the industry and reduce its negative impact on public health. According to official data, the annual turnover of illegal online casinos in France is more...

Poland is one of the most popular geos for gambling and gaming. This country has a special character that differs from the rest of Central and Western Europe. Poland is much more conservative and religious than, say, Germany, France, or even Italy. English is also not as widespread here as in neighboring countries. Most Poles prefer their native language, so it's better to use Polish for creatives, landing pages, and apps. It is also important to take into account cultural differences: unlike campaigns for Western European countries, creatives with images of local people work better on Geo Poland. Let's take a closer look at this geo below. General information about GEO Poland is a country with one of the fastest growing economies in Europe and one of the lowest unemployment rates. However, the purchasing power of Poles varies greatly: in...

Are you ready for an interview for your dream job? What about the ability to present your ideas? In today's world of professional development, it's important to be prepared, because success at an interview and the effectiveness of your presentation can have a significant impact on your career. We know how ChatGPT can help you prepare for an interview effectively. You just need to use the right prompts. Use our guide to prompts and complete any task with flying colors! ✨ Preparing for the interview If you need to be interviewed for a certain position, it is important to prepare for possible questions in advance. Prompts will help you think of answers that will emphasize your skills and experience that meet the requirements of the job. Prompt: “I am going for an interview for the position of in a company...

Recently, OpenAI published an article in which professional authors shared their experience with ChatGPT. They explained how artificial intelligence helps them in their work. If writers used to spend hours on word selection, inspiration, or editing, ChatGPT significantly speeds up these processes, allowing them to focus on creativity and creating high-quality content. Let's take a look at five of the most interesting ways to use ChatGPT to help authors improve their work. Search for the right words Picking the right words can make a huge difference in the quality of a text. Farhad Manjoo, a former columnist for The New York Times, uses ChatGPT to help him find the right words to express his thoughts more clearly and find apt expressions, analogies, and metaphors. The AI helps him find words that add depth and meaning to the text. "Before ChatGPT,...

A few years ago, traffic arbitrage was not as popular among newbies as it is today. But everything has changed with the emergence of an army of infobusinesses promising untold riches: they say that you just need to buy the right tools, watch a few training videos, and you can drive traffic to Facebook with fantastic results. But before that, infogurus massively promoted another scheme – dropshipping, assuring that it was also a way to millions. Was it really true? Let's find out. In the article, we will analyze what dropshipping is, whether it is possible to make money on it, what are the pros and cons of this method, and why product affiliates are actually much more effective. Let's figure out what dropshipping is and how to make money on it Imagine a situation: you create an online store,...

Against the backdrop of increased competition, arbitrageurs are increasingly collecting contacts, including emails and phone numbers, and creating sales funnels using chatbots and messengers. This allows them to generate additional revenue from each interaction. For example, PDL actively uses the strategy of accumulating contact data, as it is becoming increasingly difficult to convince users to fill out an application from the first click. In this article, we will consider what trends and changes we can expect in the field of retention marketing in 2024. What is retention marketing? Retention marketing is a tactic aimed at maintaining and strengthening the connection with current customers. It is based on establishing and maintaining long-term interactions with consumers. The key tools of this strategy include: E-mailings. Personalized emails with news about discounts, promotions, loyalty programs designed to strengthen customer loyalty and keep in touch...

Almost any business faces the phenomenon of seasonality. In some periods, the need for products decreases, which leads to a "low season". When there is an increase in customer interest, we talk about the "high season". In the field of online marketing, it is important to take into account that during the peak of demand, competition increases, which leads to an increase in the cost of advertising clicks. In some cases, it is easy to predict changes in demand: the summer season brings popularity to beach products, and the winter season brings popularity to products for active winter recreation. Flower shop owners face an influx of customers on the eve of September 1, March 8, and Valentine's Day. There are also less obvious areas that are not tied to specific holidays or seasons, such as massage services, legal assistance, and...

Cpamatica is an affiliate network that has been operating in the market for almost 10 years. Thanks to their extensive experience in CPA marketing and cooperation with the best advertisers in the industry, they have unique and exclusive deeds for affiliates. SmartLink is becoming an increasingly popular tool for effective traffic monetization. Thanks to the technology, partners can avoid wasting time and budgets on testing offers and focus solely on attracting high-quality traffic. In this article, together with an expert from Cpamatica, we will consider what SmartLink is, how it works, which partners it is suitable for, and for which traffic sources the technology will be effective. What is SmartLink SmartLink is a special technology that allows partners to automate the process of redistributing traffic to the best offers in real time. Instead of choosing one offer, the partner uses...