Using popular hashtags on Instagram for promotion is an old and understandable free method of promotion that has gone through all stages of its development. Initially, it was impossible to find your audience without them, later they lost their relevance for a while, but now they have gained a second life. However, there is a nuance. This article provides a list of trending Instagram hashtags for 2025, as well as tips on choosing the right hashtag for your Instagram post. In addition, a list of the best tools for generating hashtags on Instagram is provided. What are Hashtags on Instagram? Hashtags on Instagram are a way to sort and search for content. They are created using the "#" symbol and attached to your Instagram content, turning it into topics that can be clicked on to find relevant material. Any word...

Let’s be honest: affiliate forums are packed with endless takes on dating traffic — but real, proven insights are rare. In 2025, where platforms change rapidly and user preferences constantly evolve, relying on trial and error can burn through your budget fast. At Advery, we trust data-backed strategies, not assumptions. That’s why we went straight to our in-house experts managing active campaigns across both adult and mainstream markets to ask: Which traffic sources are truly performing in 2025? Here’s what they shared — and how you can benefit today. Iryna Nazemtseva – Sales Manager Iryna works hand-in-hand with adult-focused advertisers. Her top recommendations for adult dating offers are: Member Area Traffic Users browsing Member Areas are already engaged in dating spaces, making them highly likely to convert. Display/Banner Traffic Banners can drive results when your funnel is seamless — from...

"Whoever is fastest wins" no longer works. Arbitrager 2025 is about traffic and trust. Cutting off the scam before the first click is a new must-have skill. Why classic methods no longer work Everything used to be simple: you looked at the site - it was okay or scam, checked the domain - new or old, wrote to the TG, got a response, so it was alive. Plus, Google with reviews, and you're already in the know. It seemed that these methods really give a sense of control, fitting into the formula: trust = logic + a little flair. But especially now, when technology is blowing away all the old landmarks, these strategies turn out to be nothing more than a mimicry of confidence. No guarantees, except that you will see exactly what they wanted you to see. Site check...

What is Employee-Generated Content (EGC)? The world of marketing is changing rapidly, and brands are looking for new ways to gain the trust of their audience. One of the most powerful trends in 2025 is Employee-Generated Content (EGC), or content created by company employees. This is not just corporate materials, but an authentic view from the inside, which gives customers the opportunity to see the brand through the eyes of its team. The concept of such content helps to increase the level of audience trust, as people trust real employees more than professional advertising models/hired actors. EGC includes: Posts in social networks of employees about work; Backstage videos and photos from the work process; Personal stories and employee reviews about the company; Educational content created by the firm's specialists; Interviews with employees and stories about their career path; Reviews of...

Cinematic cuts on TikTok have long been a popular trend that garners millions of views. But how to make a business out of it? Monetization of such content is not as easy as it may seem, as TikTok changes its algorithms, and not all authors can consistently maintain the efficiency of their funnels. In this article, we analyze how the slicing niche works today, which regions are best suited for such content, and how to automate video creation for convenience and stable income. Why movie slices on TikTok remain popular Movie reels have become one of the most versatile content formats that can be easily adapted for different platforms. TikTok, Instagram Reels, YouTube Shorts, and even Telegram - everywhere the audience is happy to watch short excerpts from famous movies. But the popularity of such content has its reasons. Influence...

Arbitrage slang: Common terms that every media buyer should know Due to the specific nature of the work and the frequent use of the same terms in certain areas of business, there is a need to simplify these terms. "Simplification" means making words more understandable or shortening complex phrases. The formation of individual slang does not bypass the field of traffic arbitrage. Media buyers, in many ways, are creative individuals, so their slang is very diverse. Let's take a look at what all the key abbreviations in the world of arbitrage mean. General terms of arbitrage slang Affiliate program, can be considered as a kind of contract between an advertiser and a webmaster (arbitrageur), which provides control over the fulfillment of obligations on both sides. An advertiser is a person or company that owns a certain product or service and...

A few years ago, push traffic was considered a gold mine of arbitrage: cheap, massive, and easy to launch. Clicks were coming in hundreds, CPMs were a dime a dozen, and creatives were as straightforward as possible. But the world has changed. Browsers are tightening the screws, mobile OSes are cutting out fluff by the roots, and users are either ignoring or unsubscribing. Meanwhile, advertisers are still pouring in. Why? Because push can still work, but not on a whim, but according to clear rules. There will be specifics, analytics, examples, and tips for those who want to understand whether it is worth launching a push in 2025 or it is another rudiment that will soon follow popunder and clicker. What is push traffic in simple words Push advertising is not a banner on a website, a post in a...

Telegram has long since stopped being just a messenger. In 2025, it is a full-fledged platform for content, traffic, and monetization. Especially if you know how to work with new formats. One of them is Telegram Stories which are becoming more and more in demand in arbitrage and advertising every month. If you've only heard about stories in Telegram, but have never run ads in them - read carefully. In this article we'll lay everything out: from preparation to launch, from searching for channels to analyzing the results. 🔍 🔍 What are Telegram Stories and why they work Telegram Stories are vertical photos or videos that appear above a chat and disappear after 24 hours. The trick is that they are seen by all subscribers to the channel, which means it's the hottest reach, with no algorithmic cutoff like Instagram...

Sooner or later, each of us may face burnout. So, we went to a person who had gone through this experience and emerged victorious. There will be no "meditate and drink more water" advice here, just an honest conversation and personal experience. Our heroine, Nasa, Brand & Communication Head at Gorilla Partners, shared with us her experience of pushing herself to full speed while working for three people, and why the "heroism on" mode is not the way to success, but a direct ticket to the abyss. And if you've ever thought: "I'll endure it a little longer, and then I'll get some rest," then read on. Spoiler alert: you won't. But there is a way out. When did you first realize that you were burning out? What were the first bells and whistles? The first time I faced this...