Common mistakes when working with the dating vertical We've compiled the most common mistakes in the dating vertical for you, and we caught ourselves thinking that it's almost the same as date faux pas. 1. Lack of language adaptation Creative should be created in the language of the user's browser. It's not just about translating text, but also about adapting cultural nuances and context. Imagine that you have a date with someone from another country. You may speak the same language but not understand each other because of the difference in culture and mentality. It is equally strange to go on a date and talk only about yourself, not being interested in your partner's life and interests. 2. Audience segmentation is not set up Segmentation by gender, age, and demographics in the relevant geo directly affects conversion. For example, a...

Influencer marketing is the most trending solution for advertisers today. Influencer marketing provides brand awareness, and recognition and evokes associations with the most influential people in the industry. So how not to love it, right? Affiliate marketing has been around for exactly as long as e-commerce. It has learned to adapt to people's needs and fully utilizes modern technology to maximize effectiveness. It's time to deal with it once and for all! We'll cover where affiliate marketing ends and influencer marketing begins. How affiliate marketing works Meet Vasya. He's an affiliate. We call him a partner, an arbitrageur. Vasya works from home. He has a computer, but he doesn't have his website, or blog, much less an online store. He doesn't go to any business meetings (well, Vasya can, but for that, he needs to get a job in a...

Traffic arbitrage is a promising field that allows you to earn unlimited income. The community is constantly growing with new members, and it is difficult for newcomers to join this field. On the one hand, many people talk about the opportunity to make money, but on the other hand, it is quite difficult, and not everyone succeeds. We will tell you why the first campaign is unlikely to be successful and where to start. Lack of motivation People come to arbitrage to make a high profit, but, as in any other field, blindly following the money will not lead to it. Before starting, you need to study the process in detail and take into account the risks. Due to failures at the beginning, unmotivated affiliates quickly lose interest. The same applies to the stress of constant monitoring of statistics. If...

What is link building in the modern world? As users become more and more demanding, link building today is primarily determined by quality, and only then by quantity. This applies not only to the number of links but also to the quality of the material itself and its relevance to the context of the posting. Even with these difficulties, a successful link-building strategy remains a key factor in improving your Google search engine rankings and building your reputation. What is link building? Link building is a method of promoting an online resource by obtaining the required number of external links. The main number is analyzed by search engines, and the more links from authoritative and relevant sites lead to your website, the higher you will be ranked in search results. What sites are suitable for link building? Websites that are...

What is RevShare? Revenue Share, RevShare, or revshare is a payment model in affiliate marketing, according to which webmasters are rewarded as a percentage of the advertiser's revenue generated from the generated leads. Paradoxically, no one pays a pure percentage of income. The fact is that each user cost already includes hidden resource fees (Admin Fee). This leads to the fact that the actual percentage of income is much lower than stated. Differences from other payment models RevShare differs from the pay-per-action model and other "Cost-per-..." models by the calculation method and the period of payment accrual. If you work on a CPA basis, one lead guarantees you payments according to the terms of the offer. The money is yours as soon as the lead is approved. With RevShare, you work for a percentage from a distance. The frequency of...

Gambling offers have long proven to be a profitable source of income in the arbitrage community. There is a strong belief among webmasters that gambling is associated with large teams, impressive budgets, and high earnings. Today we will try to understand this complex and difficult vertical for many, as well as provide recommendations on how to work effectively with gambling, using push traffic to make a profit. Secret 1: Choose the right GEO Although Australia, Canada, and the United States are statistically recognized as the most gambling countries, beginners in these regions are usually not advised to enter the arbitrage industry. This is due to high traffic costs and strong competition in the Tier-1 countries. For newcomers, it is better to start with the CIS, Asian, and African markets, where you can find interested traffic at more affordable prices. Important...

What is conversion? The conversion rate in marketing is the ratio of the number of website visitors who performed any targeted actions on the site to the total number of website visitors, expressed as a percentage. The conversion rate is calculated using the following formula: Conversion rate = number of transactions/number of visits x 100. Targeted actions can be hidden or direct from advertisers, sellers, or content creators, such as: purchase registration subscription page visit ad link click For example: you have an online store selling some products. Let's say that 500 unique visitors come to it during the day. During these days, 7 different purchases are made in your store. To find the conversion rate, divide the number of purchases by the number of visitors: 7/500 = 0,014 = 1,4 %. A successful conversion is interpreted differently by merchants,...

Arbitrageurs are attracted by a wide range of offers and the possibility of high income when cooperating with affiliates and in direct marketing - it is not uncommon for affiliates to earn $1200 for each successfully completed action. In addition, the arbitrage field requires great skills from the webmaster, such as the ability to circumvent obstacles, come up with unconventional strategies for creatives and site visitors. However, there are components that arbitrageurs cannot control. Now we will review with you the risks associated with traffic arbitrage, direct advertisers and determine whether it is possible to reduce these risks with the help of an affiliate program. Types of risks Financial Change of affiliate program policy Low quality of traffic Competition Seasonality and changes in trends Technical problems Legal risks Financial: One of the key risks is the possibility of losing money...

Earning money from affiliate programs is a process that requires patience, effort, and strategic thinking. By following the tips below and constantly improving your marketing skills, you can maximize your income from affiliate programs and create a stable source of income. What is an affiliate program Affiliate program - or affiliate program - is a platform for cooperation between partners (webmasters) and suppliers of goods or services. Affiliate programs pay per impression, click, sale, or targeted action after a click. If we consider the topic of online earnings in general, the ideas of online business go far beyond affiliate programs. Thus, in 2024, the following types of earnings are popular: Paid clicks; Writing comments for money; Copywriting; Creation and management of groups in social networks; Creation and content of your own blog (website); Traffic arbitrage. What will I get rewarded...