In an industry where competition is fierce and rules change faster than the weather, he found his place in the sun. Anatoly Winter, the founder of Wintevents and Affiliate Embassy, tells us about his journey from a young man who mastered PPC in the 2000s to the owner of successful event businesses in the affiliate industry. How did he manage to build a successful affiliate business and not just one? Why did he decide to change his approach to niche events? And what did poker teach him better than any business school? The answers are in our exclusive interview. In affiliate since the age of 16 Anatolii has been in the affiliate industry since 2000 - he started to understand the advertising tools of the Internet at the age of 16. At that time, everything was different: There were no...

This day has come! S.T.A.L.K.E.R. 2: Heart of Chornobyl has finally been released - and it's a real event for not only Ukrainian but also global gamers. This game has been awaited for years, it was announced back in 2010. Imagine how long the process of its creation was! And now, Heart of Chernobyl has hit all possible jackpots: it has hit the top sales on Steam and left behind not only cool AAA games, but even free hits or the Steam Deck itself. We managed to live more than 30 hours in the Zone before the official release. During this time, we had to run away from mutants, kill more than a dozen bandits, listen to jokes around campfires, and, of course, catch that unique spirit of stalkerism. Next, we want to share what exactly impresses about this game...

Already in December, Google will update its policy on personalized advertising and remove social casinos from the "Gambling" category. These changes will open up new opportunities for advertisers. What are they? Let's analyze them further in the article. What changes should we expect in Google's ad personalization policy? Google is once again attracting the attention of marketers: new policy changes will allow advertisers of social casino apps to use personalized targeting. Starting from December 2024, Google will open these opportunities for all players in this category, which is a significant step in the field of advertising technologies. At the same time, real-world gambling advertising remains under strict restrictions. Key changes: Launch of personalized targeting. Starting December 4, 2024, advertisers of social casino apps will have access to customized advertising messages. Full rollout. By March 2025, these features will be available...

We interviewed Lana (DJ Amely), CEO of Conversion Club, to reveal her path in traffic arbitrage - from the first bays to the organization of large-scale international events that bring together professionals from different parts of the world. Lana tells us how she managed to combine her career with her family and how she draws inspiration. Her approach to criticism, friendly connections with colleagues, ideas for new conference locations, and bold plans for 2025 demonstrate how the true power of teamwork and personal leadership is formed in this dynamic industry. Ready to find out what other surprises Conversion Club has in store for you? Read the answers to our questions from the company's founder and CEO. How did you get into traffic arbitrage? I got into traffic arbitrage more than six years ago when I started exploring new markets. At...

Young top managers often make the same mistakes, which leads to problems in their companies. However, thanks to the speech of Roman Ostrovsky, CBDO Global 1win, we now have a clear understanding of how to effectively manage an iGaming business and what actions to avoid. Any business is a complex organism, all the processes and nuances of which are sometimes unknown even to its founder. The development of this organism requires great professionalism and dedication, as there are no trifles in this business: even a small mistake can lead to huge losses, reputational or financial. In the fairly young iGaming industry, the rules of the game are even more blurred. After all, even companies that we consider giants often do not have even a few decades on the market. Nevertheless, people who have built iGaming holdings know more about this...

Justin Welch's story is an inspiration to many entrepreneurs. After leaving his challenging job at PatientPop, where he helped drive $50 million in annual revenue, Justin decided to become an independent entrepreneur. In August 2019, he started sharing his experience on LinkedIn, which quickly attracted the attention of many followers. Later, he launched a consulting business, earning $40,000 on the first day. Realizing the demand for his knowledge, Justin started creating online courses. The first course “The LinkedIn Playbook” was sold 1500 times in the first year and brought in $75,000. Let's take a look at the steps he took, the strategies he used, and the lessons he learned - valuable advice for those who want to succeed in their own projects. Growth in the corporation Justin started his career in the corporate sector, reaching the senior vice president of...

In 2024, traffic arbitrage faces new challenges and opportunities. Traditional sources, such as Facebook and Google, remain in demand, but arbitrageurs are increasingly turning to alternative platforms. TikTok and YouTube Shorts, as well as other short video platforms, have become some of the fastest growing in this segment. These channels offer unique ways to engage the audience, effective advertising formats, and a wide reach. In this article, we will look at how to work with alternative traffic sources and what features you need to consider to achieve success. 🎁 Bonus: Get 5 free virtual cards from FlexCard (a service with virtual cards for traffic arbitrage and payment for personal purchases) with promo code PandaMedia. 🧨 Sign up using the link, enter the support promo code and get cards for free Why TikTok and YouTube Shorts? TikTok and YouTube Shorts –...

November 11-14, 2024 Valletta, Malta SiGMA Europe 2024 is one of the leading conferences of the gaming industry, which this year will once again take place in one of the southernmost island corners of Europe - Malta. The event gathers global leaders in the iGaming sphere to discuss the latest trends, innovations, challenges and, of course, powerful networking. What awaits you: 1000 sponsors and exhibitors; 27,000 delegates; 550 speakers And more: 5 recreation areas; 4 mega-yachts; 2 parties; 2 award ceremonies; a huge food court Among the speakers: Miriam Spiteri Debono (President of the Republic of Malta), Robert Abela (Prime Minister of Malta), Sylvester P;Prime Minister of Malta), Silvio Schembri (Minister of Economy, Enterprise and Strategic Projects of Malta), Charles Mizzi (CEO of Malta Gaming Authority), Olga Finkel (Co-founder and Partner at WH Partners), Ivan Filletti (COO of Gaming Malta),...

It's no secret that 1win is growing at a tremendous speed, leading the market not only in technology but also as a company that you want to work for. Every day, the HR team receives hundreds of applications, and we have to automate processes and develop expertise. In this article, Victoria HRD 1win talks about the life hacks she and the team use when selecting candidates, as well as answers frequently asked questions for everyone who is interested in working at 1win! We are careful in our selection process because we are sure that real pros are always behind a cool product. At 1win, we use various channels to find employees, including traditional job sites, social networks, active networking, and a referral program. There are a lot of candidates, so it is important to understand whether a match is possible...