Brazil remains one of the most active markets for crash games. But this market is very overheated because of rockets, jets, and space. That's why we were looking for offers that don't sell old visuals in a new wrapper, but give something simple, lively, and close to the Brazilian audience. Hello! We are the NNN team, and this is our case study on driving traffic to the crash game Piggy Tap by Onlyplay. Let us tell you how we used AI-creo and FB Ads to fill the first test with only $1000 and have already made a profit. Affiliate: Onlyplay Offer: Piggy Tap Geo: Brazil (Tier-2 cities) Platform: FB Ads Test budget: $1000 Test period: one day ROI: +110% How we chose the offers for the test We won't lie - we learned about the offer from someone else's case....

Imagine you've already brought a person to your website. The CTR looks solid, the traffic is flowing smoothly, and the click-through rates are flashing beautifully in the analytics. But there is a caveat: there are zero sales. This is the moment when most marketers sigh and think: "Okay, we need another creative" or "The offer is weak". But it's not. The problem is deeper. 92-98% of users never buy the first time. They come in, look, scroll, doubt, compare, and... leave. This is where the main game begins. Retargeting is your second chance. It decides whether the user will return or forget about the brand forever. In this article, we'll analyze how to build an effective retargeting strategy: from audience segmentation and the right creatives to timing that really works. If you do everything right, the first click will not...

There are some things in the Ukrainian affiliate community that really annoy affiliate professionals, so you decided to survey affiliates and share their honest answers. So that you can experience this beauty too: "Geez, it's good to know I'm not the only one who thinks this way." Affiliate managers are people who balance the needs of affiliates and the requirements of the company every day, resolve conflicts, analyze statistics, and try to maintain healthy relationships with all parties. So let's find out what really pisses them off in their work: from banal unrealistic expectations to serious communication problems. Communication fails that throw even aldermen off balance When you are called unnecessarily "Go to match for 3 minutes" has become a real meme among affiliate managers. Artem CPA, IGamePanda affiliate manager, notes this problem as one of the most annoying. These...

From tests and beauty gizmos to soothing buckwheat tea, here's a brief look at what the items in your bag say about working for an affiliate. 07.08, Mayachok, Sempro Fest pre-party — you come in with the thought “I’ll drop by for an hour,” and leave after a dozen acquaintances, three impromptu stand-ups near the prosecco zone, and with a cardholder full of new business cards. We decided to look at the profession from the side: not through presentations and complex professional pitches, but through… handbags. The things that people carry with them on the day of the event can say something unique about them that we would never have known otherwise. So let’s start discussing our friendly “bag raid”! Sabrina, Head of Sales, Affiliate World  Her starter pack of a trendy cappuccino handbag seems like it couldn't be...

The public is dead, long live the community. While brands on Insta are praying for reach and LinkedIn is trying not to die of seriousness, Telegram is growing whole armies of fans. Here, you don't have to beg for impressions or suck up to algorithms. The main thing here is to be yourself. With character. With a voice. With a position. We have collected the experience of people who do not just run channels - they build a cult around themselves. How not to burn out in a month, why publicity is not a must-have, and what kills the Telegram community faster than cringe advertising? All this is below. It will be useful for both those who are just launching a channel and those who want to warm up their army of subscribers to the point of "I'm 100% behind...

Marketing has changed beyond recognition in recent years. We can no longer simply sell a product successfully without communicating with the target audience and building trust in the brand. However, even in 2025, many companies still use "must-have" tools that have long since exhausted themselves. And it's not just about technology, but also about the mindset and overall vision of their business from a marketing perspective. This article will contain information about marketing approaches that should be left in the past, even if they still give someone the illusion of results. Overuse of discounts as a strategy Many companies have turned promotions and discounts into the only tool to keep attention. As a result, the audience stops seeing the true value of the product and thinks that it is not worth buying without -30%. This devalues the brand and makes...

In affiliate marketing, strong relationships don't happen by accident - they are built step by step. And while traffic and a payout model are important, it's clear communication that often decides the fate of a relationship. Today we are sharing useful tips from Natalia Vlasyuk, an experienced Senior Affiliate Manager at Advery with over 7 years of practice. She has worked in both CPA networks and product companies - her advice is based on real cases. The first impression is the key Your opening message sets the tone for communication. Don't write banal phrases: "Hello" "Are you there?" Template messages without context Best: Brief and to the point Introduce yourself (name, company, offer) Clear call to action ("Shall we discuss?", "Interested in ?") Building trust from the first steps Communication is not a one-time "hello", but an ongoing process. Best...

In the affiliate community, hobbies often become not just entertainment, but a source of inspiration, inner peace, and even a whole philosophy. Lead Panda continues to introduce you to the hobbies of people who develop the industry every day. Today, an unexpected hobby is tea ceremonies. Valeriy, Head of FB at SPT My first tea ceremony took place in 2023. I was first “dragged” into tea by my girlfriend, who is now my wife. It was our relationship anniversary, and we decided to celebrate it in an interesting way: we went to a Chinese tea ceremony. We drank high-mountain oolong from Taiwan, listened to an extremely interesting lecture, and drank 6 liters of tea together with the master in the evening. I liked it so much that this topic stayed with me. I was immediately hooked on tea ceremonies: it...

He can make a good joke, but he also builds teams and communications effectively and very seriously. He could host an evening show - but now he is launching PR campaigns that are turning the arbitration market upside down. KonstantinGolubev, creativedirector of the triad Wild Wild Leads, Wild Wild Apps and Wild Wild Partners, shares his story: from 10 years in top Ukrainian TV shows to launching interactive stands and shows about fakaps that are breaking the niche. In the interview, she talks about why the best merch is what you would wear yourself, how to build a brand in a field where everyone works in the shadows, and why you can't survive in this business without humor. Spoiler: Kostya's favorite PR activity is the morning of the second day of any international conference On how he started his career...