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In an industry where competition is fierce and rules change faster than the weather, he found his place in the sun. Anatoly Winter, the founder of Wintevents and Affiliate Embassy, tells us about his journey from a young man who mastered PPC in the 2000s to the owner of successful event businesses in the affiliate industry. How did he manage to build a successful affiliate business and not just one? Why did he decide to change his approach to niche events? And what did poker teach him better than any business school? The answers are in our exclusive interview. In affiliate since the age of 16 Anatolii has been in the affiliate industry since 2000 - he started to understand the advertising tools of the Internet at the age of 16. At that time, everything was different: There were no...

Is it possible to increase the profitability of an advertising campaign only through a detailed analysis of regions? The answer is yes! If you want to take your campaign to the next level, pay attention to regional data and effectively adjust your strategy. The success of advertising campaigns lies not only in powerful creatives and high-quality traffic, but also in constant analysis and adaptation. Sometimes the numbers can go down even under good conditions if you don't perform timely optimization. And this is where analyzing the regions from which your leads come comes in handy. This approach has helped many arbitrageurs achieve incredible results. Secrets of effective regional analysis How many times have you scrolled through the statistics, waiting for new leads or balance growth? Yes, these checks seem important, but do they really increase productivity? It's often worth not...

IQ test scams are another old but very popular method of fraud that is actively developing and taking on new forms in 2024. Let's take a look at how these scammers work. "Take a test and find out your IQ" is a classic approach of fraudsters So, we enter "Take an IQ test" into the search engine and come across headlines like "The most accurate test" or "Recommended test": The first page looks very attractive, which immediately inspires trust. Next, you are asked to complete twenty simple questions that are clearly inferior in complexity to the real test. You're given only 20 minutes to answer, which adds to the tension and forces you to stay focused - a classic scheme to prevent users from running away early. After completing the test, you'll be asked to enter your email address to...

On November 6, an incredible and disturbing event happened in the heart of Toronto: Dean Skurka, the CEO of the Canadian cryptocurrency company WonderFi, was kidnapped. How did this happen? What are the consequences and what does it mean for the cryptocurrency industry? Let's take a look at all the details of this incident, which made many people think about a new threat - cryptocurrency hijacking. How did it happen? This hijacking is part of a dangerous trend that is gaining popularity among criminals who are increasingly trying to seize the digital assets of wealthy crypto owners and crypto company executives. WonderFi, a Canadian cryptocurrency company, is one of the largest in the country, its shares are listed on the Cboe Global Markets international exchange, and its market capitalization exceeds $100 million. Dean Skurka, who took over WonderFi in July...

Discount season and the desire not to miss a good deal often push people to make impulsive purchases and spend money they hadn't planned. During this period, traffic increases sharply not only in the field of goods, but also in gambling, betting, and games. In November, people are more likely to participate in lotteries, play in casinos, or place bets. Why: First, many people believe that Black Friday brings good luck. Secondly, losses during this holiday period are perceived as less painful. In this article, we look at how Black Friday is held in the most profitable niches - gambling, betting, and gaming. We will also share life hacks on how to maximize traffic during the discount season. Black Friday in gambling The end of November is a time of fierce competition among operators. They launch aggressive promotional campaigns with...

The world of gambling is changing rapidly, and in recent years, we have seen one of the most striking trends - the rapid growth of interest from women. While online casinos used to be considered a predominantly male pastime, women are now becoming an important part of the audience. This opens up a lot of opportunities for marketers. But how to attract women and make casinos attractive to them? It is necessary to take into account their preferences, playing style, and perception of information. Let's find out which approaches work best. Women and online casinos: why do they choose this entertainment? Old stereotypes about gambling as an exclusively male hobby have long disappeared. Modern women are increasingly playing in online casinos, finding it an opportunity to relax, get vivid emotions, or just have fun. Unlike men, who often seek excitement...

Building a high-quality link profile is the basis for effective website promotion. However, even minor mistakes in link building can have a negative impact on SEO, lower search engine rankings, or lead to unreasonable costs. This happens especially often to beginners who try to master the process on their own. The formula “right link + carefully chosen platform + competent anchor + useful content” seems obvious. But then why do the results vary significantly even with the same approach? The secret is in the details: experience, systematic approach, regular analysis, and attention to nuances. Let's take a look at common mistakes in link building and tips to help you avoid them. Common mistakes when creating a link building strategy A common problem for many beginners is the lack of a clear plan. Haphazard actions lead to wastage of budget and...

Today, gambling offers in Japan are very popular and bring considerable profit to affiliates who are ready to master this specific and very interesting GEO. Let's look at the details: what are the cultural peculiarities of the Japanese, how to approach this audience, and what to consider for an effective result. Who are Japanese users? Japan is one of the most developed and wealthy countries in the world. It is home to about 125.8 million people, and more than 90% of them actively use the Internet. According to AsiaPac, the average Japanese spends at least 4 hours and 25 minutes online every day. The main search engines are Google and Yahoo Japan, and the most popular online entertainment is video streaming, music, and bloggers' content on social networks. An interesting feature is that the Japanese prefer their own music services,...

To begin, tell us about BigDeal Partners BigDeal Partners is an international affiliate program focused on Tier-1 GEOs. The project was launched on December 23, 2023, alongside the licensed online casino product, OnlyWin. This gambling offer is currently delivering top conversion rates in the Canadian, German, and Australian markets. We already have a strong base of partners worldwide and are open to expanding our horizons further. Tell us more about the licensed OnlyWin product: is it exclusive to you, and what are the rates? Yes, OnlyWin is BigDeal's own product, and we are the direct advertiser for the brand. Speaking in more detail, OnlyWin is a truly innovative platform designed for online casino enthusiasts. It combines cutting-edge technologies, engaging gameplay, and ultra-modern design and graphics to deliver an unparalleled user experience. The brand targets VIP players and high rollers, though...