Recent articles

Last year, the Easy Links team introduced a PWA service designed to simplify the launch and management of PWA links. Launched in March 2024, the platform has been continuously growing, adding new features and improvements to remain a valuable tool for media buyers and webmasters. The key benefit of Easy Links is its ability to create PWAs (websites that function like apps) with just a few clicks while ensuring optimal performance, even under heavy traffic. Most importantly, the system has operated without any major issues over the past year. Today, the service supports over 10,000 active links. Easy Links was specifically developed to help businesses optimize Facebook traffic. It is an essential tool for refining media buying strategies. Managing Facebook traffic requires robust IT solutions, as frequent platform changes, regulatory updates, and ad account limitations demand constant adaptation. By automating...

Traffic arbitrage is a dynamic industry that requires constant learning and search for new opportunities. In 2025, events and conferences are becoming key platforms for establishing contacts, sharing experience, and finding exclusive offers. In this article, we will consider the most significant events of the year, ways to find the best contacts for cooperation, and methods of obtaining closed offers. It is important to use reliable tools to manage your advertising budgets. For example, when launching campaigns on different platforms, you may need virtual cards. 🎁 Bonus: Get 10 free virtual cards from FlexCard (service for traffic arbitrage and payment for neural networks) with the promo code CARD. 🧨 Just register at the linkand enter the support promo code Main events and conferences for arbitration professionals in 2025 Affiliate World Dubai (January 2025) Location:Dubai, UAE. Topic:Innovations in arbitration, use of...

Starting April 14, 2025, Google will launch an updated policy for gambling advertising in Google Ads. And this is not just an update - it is a new reality for everyone who works with betting, casinos, lotteries, and social slots. Now everything is tough: if you want to run ads, you need Google certification. You also need a valid license that complies with the laws of the country where the ad is displayed. Otherwise - a ban. What exactly is changing? 1. Certification and license are mandatory To advertise any gambling product, you need: an official license in the country where the advertisement is broadcast Certification from Google for each individual type of product (casino, betting, fantasy sports, lotteries, etc. Example: A company from Malta launches advertising in Ukrainian with geo-targeting to Ukraine. It must have a Ukrainian license issued...

Attention to proxy technologies as an indispensable tool in the online space is constantly growing. The international platform SX.ORG offers stable and secure IP addresses to arbitrageurs, marketers, SEOs, and developers. Newcomers and skilled professionals can remain anonymous, bypass restrictions, and quickly close workloads. The main services of SX.ORG The service offers several strategic proxy solutions to meet different business needs: Residential proxies This is access to real home IP addresses. They can be used to collect marketing data, automate processes, conduct in-depth market research, and monitor competitors. Corporate proxies These are powerful server IP addresses that provide high performance and stability. They are suitable for large projects, bot automation, and ad verification. Mobile proxies IP addresses of real devices as a guarantee of connection stability and a high level of trust on the part of websites, important for arbitrageurs...

Some casino games don't just enter the market, they dominate it. In 2025, that is exactly what Balloon is doing. If Aviator once set the standard for crash games, Balloon is rewriting the rules, adding a fresh new vibe for arbitrageurs thanks to insane player engagement and high interest in key Tier-3 GEOs. And that's exactly what every iGaming affiliate needs - a game that converts powerfully. Realizing the potential of Balloon, PIN-UP Partners has teamed up with SmartSoft, the developer of this crash game, to offer affiliates exclusive opportunities to increase their profits. And especially for this purpose, they have prepared a NEW PROMO (we will reveal all the details later in the article) with cool features that will further increase player engagement. In this article, we will analyze why Balloon is exactly the crash game that is worth...

Whatever this day is called, the statistics speak for themselves: for 64% of Ukrainian women, it is a holiday of "femininity, tenderness and beauty," and 60% expect special promotions from brands. Sales of flowers and gifts increase sharply in the first week of March, and marketplaces do not miss the opportunity to strengthen communication and offer thematic discounts. But at the same time, 18% of Ukrainians expect brands to become a voice of support for women and an example of change. How do popular marketplaces and retailers communicate this day? How do marketplaces and retailers communicate this day Rozetka She chose a different strategy: she hinted at the spring update through the image of a groundhog, but did not forget to add pink to the promo, which makes it clear what day the discounts are timed to. Citrus Traditionally, the...

TikTok has decided to say goodbye to its Creator Marketplace platform, which was a kind of "bridge" between brands and content makers for advertising integrations and collaboration. As early as April 1, it will be replaced by TikTok One, a new service with enhanced functionality, where artificial intelligence will play a key role. But don't panic. Everything looks quite nice and transparent! What will change for creators and businesses? More opportunities for collaboration - the new service will help content creators search for current trends, analyze the audience, and create even more organic videos in the recognizable TikTok style. Instead of Video Generator - AI Studio, the online video editor will cease to exist, and its functions will be transferred to the Symphony Creative Studio, which will be powered by artificial intelligence. AI in advertising - it will be easier...

Traffic arbitrage is one of the most dynamically developing areas in digital marketing. Every year the rules of the game change, new tools and approaches appear. New challenges and opportunities await arbitrageurs in 2025. In this article we will analyze the key trends and give forecasts for the coming year. It's important to use reliable tools to manage your advertising budgets. For example, you may need virtual cards when running campaigns on different sites. 🎁 Bonus: Get 10 free virtual cards from FlexCard (a service for traffic arbitrage and neural network payment) with promo code CARD. 🧨 Just register via link and mention the promo code to support Rise in popularity of AI tools Artificial intelligence will continue to permeate all aspects of arbitrage. In 2025, AI will become an integral part of arbitrators' work: Creative generation Neural networks such...

It was only a matter of time before Skype was gone. It seemed that the service was about to die, but Microsoft kept releasing updates to prolong its existence. This time, however, it's serious: in May, the company will finally "turn off the lights" for Skype. What will be replaced? Well, you guessed it - a switch to Teams. Vigilant users have noticed, and XDA has confirmed, that a message has appeared in the latest test version of Skype for Windows: "Starting in May, Skype will no longer be available. Continue calling and chatting in Teams.". It also mentions that some of your friends have already switched to Teams Free, probably based on their contact list. Rest in peace, Skype Skype was launched in 2003, and Microsoft bought it in 2011. A few years later, the company abandoned its own...