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The iGaming market has always been a fiercely competitive field, but the pressure has only been growing in recent years. There are more and more teams, budgets are becoming more aggressive, Facebook's auction is overheating, and the cost of user acquisition is skyrocketing. Buyers are noticing that classic approaches no longer work as well as they used to, and successful cases are becoming the exception rather than the rule. So what's going on? WWLeads decided to find out. Could the iGaming market be oversaturated? Unlike e-commerce or gutra, where demand can decline depending on trends, gambling always has a stable pool of users. But here is what is changing: The number of new products and operators is growing Everyone wants to grab a piece of the market. Advertising is becoming more expensive Due to competition, rates are rising, and platforms...

Xanada Pitch Contest 2025 is not just another startup competition, but a real chance for Ukrainian projects to break into the global iGaming market. The main winner will receive $50,000 and additional valuable bonuses from partners, including business support, mentoring, and scaling opportunities. The second finalist will be determined by online voting and will win a business and media package of prizes from the contest partners - NEXT, AffPapa and Lilith PR Agency. How to participate? From February 10 to April 1, 2025, startups can apply online at here. In the application, you should describe your project in detail, upload a mandatory pitch deck, and add any additional materials that will strengthen your position in front of the judges: business plan, financial indicators, case studies, and testimonials. What should a pitch deck look like to win? The pitch deck is...

Traffic arbitrage is one of the most lucrative ways to earn money on the Internet, which requires knowledge in marketing, advertising and analytics. Courses on arbitrage help beginners to master all the nuances of this business and avoid common mistakes. In this article we will analyze how to choose the best course, what to pay attention to and what prospects opens traffic arbitrage training.. Why do you need traffic arbitrage courses? Fast learning of the profession Structured training helps you understand the basics of arbitrage faster. Savings on tests Training avoids draining your budget on ineffective campaigns. Access to proven techniques Trainers share actual strategies that are working right now. Learning from the experts The opportunity to gain knowledge from practitioners with real cases. How to choose the best traffic arbitrage course Check the reputation of the authors Before buying...

Affiliate marketing is turning into a real battlefield under the pressure of algorithms, especially when it comes to managing Google accounts. YeezyPay is a game-changing service for advertising agencies, offering unified capabilities to optimize financial processes. Automated account management and legal compliance make the platform a solid foundation for payments. Key characteristics of YeezyPay Focused on convenience and speed, the service provides a range of solutions tailored to the needs of advertisers. Users have access to specially designed payment approaches and services that facilitate multi-currency transactions and solve problems hidden in the digital space. YeezyPay will come in handy for: Businesses Regardless of niche and location, the platform transforms payment transactions and scales advertising Affiliate for teams The service turns marketing into convenient processes with seamless campaigns, virtual cards and WIRE transfers Benefits for those who value transparency: the platform...

An analysis of trends and tools for successful video content with a local focus YouTube is one of the fastest growing video marketing platforms. More than 720,000 hours of content are uploaded to the platform every day, and the competition is only growing. It's a place where videos can either go unnoticed or gain hundreds of thousands of views and become a source of revenue. But what makes videos engaging, effective, and converting? Many people think that success on YouTube is a matter of chance. But in fact, there is a clear strategy behind popularity. The secret is to properly adapt your content to the audience, trends, and YouTube tools. This is especially important if your content is focused on the local market - Ukraine or another country. In this article, we will analyze: YouTube trends in 2025 What makes...

In 2025, advertising platforms have strengthened measures to combat rule violations, which has made it much more difficult for arbitrageurs to work with "gray" traffic. However, this does not mean that such campaigns have become impossible. In this article, let's look at effective approaches, moderation bypasses and new ways to create creatives for complex niches. It's important to use reliable tools to manage your advertising budgets. For example, you may need virtual cards when running campaigns on different platforms. 🎁 Bonus: Get 10 free virtual cards from FlexCard (a service for traffic arbitrage and neural network payment) with promo code CARD. 🧨 Just register via link and mention the promo code to support What is "gray" traffic? "Gray" traffic is a stream of users who are attracted through offers and creatives that are on the edge of acceptable rules of...

Marketing in iGaming is a dynamic game where it is important not only to keep up with trends but also to set them. 1win is a brand that has long been dictating the rules of the game in this market. How do they manage to stay ahead of the competition, what does it mean to be a trendsetter in a highly competitive industry, and what marketing approaches help the company maintain leadership? We talked about this with Tanya, CMO of 1win. She told us about the main marketing challenges in 2025, the role of the team, creative solutions, and the future of the iGaming market. How would you describe 1win in a few words? A leading iGaming brand with ambitious ambitions that dictates the rules of the game in this market What does it feel like to be a trendsetter?...

The fintech industry for affiliates is constantly improving, offering new tools to optimize financial transactions. One of these solutions is e.PN, a service that provides secure online payments, simplifies budget management, and helps to minimize financial risks. e.PN is the ability to quickly issue a virtual card that costs only $2 and is activated within a few minutes. The card supports payments in international systems and has a high level of financial security. Let's take a look at how it works and what benefits you can expect. Virtual card: definition and purpose? A virtual card is a full-fledged payment instrument without physical plastic that has all the necessary details: number, expiration date, CVV code. The main advantage is the flexibility to create, delete, and change a card at any time. This opens up opportunities for: Traffic arbitrage - you can...

It's not just men in arbitration anymore - women are confidently taking leadership positions, launching their own projects and proving that this field is open to everyone who is ready to work for results. At one of the last conferences, Sasha, TL of Collaborations at PIN-UP Partners, heard the phrase: "Girls are taking over the industry", and this thought stuck with her. Looking around, she realized that it was true: there are more and more women in the niche, and their influence is only growing every year. This prompted Sasha to ask an interesting question: do girls in arbitration have their own space? A place where they can communicate openly, share experiences, discuss challenges and support each other? This is how the idea of the Women's Community was born - an initiative that creates a comfortable environment for communication and...