Lead Panda Media continues to introduce you to the leaders of the affiliate industry, and this time our C-level show features a special guest - Inna Gagarin, Co-owner and CEO of G. Partners. She can be safely called the queen of iGaming, because since 2010, Inna has not only built a successful business in the field, but also become one of the most influential leaders in the industry. We discussed many personal and professional topics with Inna, including: Why is success not always about expertise? In the interview, Inna shares interesting thoughts on iGaming, noting that many talented people do not consider themselves experts. As she notes, brilliant people are often introverts, which does not prevent them from creating extraordinary products and influencing the industry. iGaming in the modern world: accessibility and responsibility Inna will also talk about how iGaming...

Does flooding the web with good offers and favorable rates no longer work? Yes, due to the high competition, companies are forced to stand out in a different way. One of the proven methods of attracting attention is to enter the media. Does everyone who just wants to make money on arbitrage and not bother with unnecessary things need media coverage? Perhaps not. But for an experienced webmaster who has been in traffic for a long time, who has a lot of connections and who rests only at conferences and arbitration meetups, media has a completely different meaning. Each company has its own tasks in terms of media presence. Some quietly develop a blog, others attend all the nearest events. But what is the purpose of all this? What goals do companies pursue when they go public? And what conclusions...

Every year, the number of specialists who want to work from home is growing. Remotive.com is a platform where IT professionals can find remote work. Its founder, Frenchman Rodolphe Dutel, started this project as a small hobby in his spare time. However, over time, this project turned into a full-fledged business, which in 2023 brought him more than $156,000 and attracted thousands of regular users. Wondering how Remotive from a small startup became one of the leaders among job sites for remote work? In this article, we will share the company's success story and useful tips from the founder, scroll on. How it all started Rodolph Dutel founded Remotive in 2014 after being inspired by his experience at Buffer, a company where all employees work remotely. He noticed that many people wanted to work in a remote format, but didn't...

Ivan Zayets is a bright representative of the event industry and affiliate community, a presenter and media personality. The audience recognizes him by his unique presentation and individual style of events. Lead Panda Media had an interview with Ivan, in which he shared his thoughts on arbitrage community parties, the specifics of working with different audiences, and... drum roll... his earnings. Read on to find out everything. How did you get into the traffic arbitrage community? Ivan got into the world of arbitrage in 2017 when he first visited the space of Anatoly Winter's Affiliate Embassy. People from the affiliate industry gathered there for poker, "What? Where? When?" and other events. At first, Ivan accidentally replaced a colleague at one of the events, and then became a regular at such parties. According to him, it was not easy to become...

WordPress can be called the infrastructure of the Internet. It is an open source program designed to manage website content. It is widely used, stable, and therefore rarely attracts media attention. However, the WordPress community has recently faced a conflict. Co-founder Matt Mullenweg sharply criticized WP Engine, one of the most common hosting providers on the platform. The statement turned into a public dispute. Can commercial companies use open source for profit and should they instead help the project? WP Engine is a hosting company that has been actively using free open-source WordPress software to create and sell its services since 2010. Currently, more than 200 thousand websites use its platform, which makes it a serious competitor to WordPress.com. Matt Mullenweg manages two key platforms: WordPress.org is an open-source project that develops a framework for hosting websites. WordPress.com is a...

Former Google CEO Eric Schmidt has unexpectedly expressed harsh criticism of the company, accusing it of improperly organizing its workflow and losing out in the race for leadership in the AI industry. Schmidt made his statement during a meeting with students at Stanford University. When asked why Google is lagging behind other players in the AI field, he replied: “Google has prioritized work-life balance by allowing employees to leave work early and work remotely instead of focusing on winning.” According to the former executive, “startups thrive because their employees work 24/7.” He also emphasized that success cannot be achieved without great effort and overtime: “Sorry to be so blunt, but if you graduate from university and decide to start your own company, you are unlikely to allow your employees to work from home or come to work only one day...

This summer, the industry experienced an explosion of events that caused a wave of discussion and excitement. From bright conferences that have become a meeting place for top market players to shocking scandals involving large-scale fraud, this summer has not passed without a trace for traffic arbitrage. Ethnokolo, Kinza 360, and G GATE CAMP brought together key players in the field of arbitrage, SEO, and marketing. Nevertheless, it was not without shocks: fraud with LeadReaktor and CVV888 payment system, possible arrest of Oleksandr Slobozhenko, global storm in the PPC and app industry became the hottest topics for discussion. We have collected the main events of this summer and briefly covered them in the article. July 4: Ethnocircle by Palai Media x SEMPRO ETNOKOLO is a landmark event organized by two Ukrainian projects in the affiliate marketing niche: Palai Media and...

Ticketing system - what it is and how the system works Multichannel communication with customers is one of the drivers of modern business growth. Large and powerful companies always have a large flow of requests. Every day, the support team can receive dozens or even hundreds of requests for technical support, and everyone expects a quick response. How prompt and complete it will be depends on the communication channel and the way the company has chosen to process requests. This is exactly what the ticket system is responsible for. Let us consider its essence and advantages. What is a ticket system Ticket (from English ticket) in translation from IT language into Ukrainian is an application or appeal. Accordingly, a ticket system is a system for processing customer requests. This system is partially automated, that is, each application, no matter whether...

LottieFiles is the future of animation on the Internet. What makes these animations so cool and why you should use them. In the world of web design and development, animation has become a key element in attracting users' attention and improving user experience. And while creating complex animations used to require considerable effort and time, LottieFiles technology has changed the game. I'm sure you've seen the cool stickers you can find on Telegram now. So, these are not standard GIFs, but the Lottie tool. What is Lottie animation? Lottie animation is an amazing tool that makes online animation smoother, more manageable, and eliminates the need for users to download heavy animation files. The format created by Airbnb allows apps to show animations created in Adobe After Effects in real time. Why Lottie and not GIF, AVI, mp4, and animated HTML...