A few years ago, push traffic was considered a gold mine of arbitrage: cheap, massive, and easy to launch. Clicks were coming in hundreds, CPMs were a dime a dozen, and creatives were as straightforward as possible. But the world has changed. Browsers are tightening the screws, mobile OSes are cutting out fluff by the roots, and users are either ignoring or unsubscribing. Meanwhile, advertisers are still pouring in. Why? Because push can still work, but not on a whim, but according to clear rules. There will be specifics, analytics, examples, and tips for those who want to understand whether it is worth launching a push in 2025 or it is another rudiment that will soon follow popunder and clicker. What is push traffic in simple words Push advertising is not a banner on a website, a post in a...

Telegram has long since stopped being just a messenger. In 2025, it is a full-fledged platform for content, traffic, and monetization. Especially if you know how to work with new formats. One of them is Telegram Stories which are becoming more and more in demand in arbitrage and advertising every month. If you've only heard about stories in Telegram, but have never run ads in them - read carefully. In this article we'll lay everything out: from preparation to launch, from searching for channels to analyzing the results. 🔍 🔍 What are Telegram Stories and why they work Telegram Stories are vertical photos or videos that appear above a chat and disappear after 24 hours. The trick is that they are seen by all subscribers to the channel, which means it's the hottest reach, with no algorithmic cutoff like Instagram...

Let’s be honest: affiliate forums are packed with endless takes on dating traffic — but real, proven insights are rare. In 2025, where platforms change rapidly and user preferences constantly evolve, relying on trial and error can burn through your budget fast. At Advery, we trust data-backed strategies, not assumptions. That’s why we went straight to our in-house experts managing active campaigns across both adult and mainstream markets to ask: Which traffic sources are truly performing in 2025? Here’s what they shared — and how you can benefit today. Iryna Nazemtseva – Sales Manager Iryna works hand-in-hand with adult-focused advertisers. Her top recommendations for adult dating offers are: Member Area Traffic Users browsing Member Areas are already engaged in dating spaces, making them highly likely to convert. Display/Banner Traffic Banners can drive results when your funnel is seamless — from...

We’ve just wrapped up IGB London 2025, and wow — what an incredible 2 days! Beyond all the meetings and good vibes, we’re excited and proud to finally share the results of our Stars Paws charity project. Stars Paws is our charity initiative that we run during events across different countries. The goal is simple — to help animals in shelters. At the expos, we offer exclusive merch in exchange for donations, and then Stars Partners doubles every euro raised. All funds go toward purchasing essential supplies that shelters truly need. This time, we prepared a fresh drop of our Stars Paws merch, made especially for the expo. From hoodies and T-shirts to dog collars, panamas, and even tiny dog hoodies. 😏 But the real hit? 👉Our custom print station where guests picked a funny meme or dog pic, and...

Created great content, uploaded it to your channels, and... silence. No traffic, no lead generation, not even normal feedback. Although the SEO guy says: "Content is king". And Google is also in no hurry to rank you. You know? The problem is that traditional KPIs like "sales from an article" don't work for a cold audience (who doesn't know you, doesn't search for you, and doesn't trust you). And even SEO traffic is not the main character here. What to measure then? How to understand that the content is being promoted correctly and is gaining momentum, even if there are no requests for it yet? Is it possible to predict the effect of an article that no one is looking for yet? Let's figure it out gradually. Who is a cold audience and what is it doing here? Cold audience...

Traffic arbitrage is an online earning model where you buy traffic cheaper and sell it more expensive, making a profit on the difference. Sounds simple? In reality, it's a delicate work with analytics, offerers and platforms. In this article, let's break down where to start in 2025 so you don't drain your budget in the first few days. 🔍 What is traffic arbitrage Simply put: you attract users (traffic) to a certain link (offer), for whose actions you get paid. It can be a purchase, registration, subscription or even just installing an app. 🚀 Where to start for a beginner Learn the basics: Understand the terms: offer, CR, ROI, CPC, CPM, cloaking, padding. Without this, you won't be able to analyze. Choose an affiliate (CPA-network): Register in a reliable CPA-network: CityAds, Admitad, Everad, ClickDealer, Leadrock, etc. Define the vertical: Start...

The user doesn't look, they scroll. If you don't catch them right away, you don't exist. While you're still saying "hi, everyone," the user has already swiped twice. In TikTok, Reels, and Meta feeds, no one "watches a video" - everyone watches in seconds. And these seconds count for lead generation. The algorithms are tough and straightforward: if a video doesn't grab attention from the first 2-3 seconds, its display is reduced by several times. In TikTok, it's called early hold rate, in Meta - engagement time per view, but the point is the same: if you don't keep the user at the start, you won't get any coverage, clicks, or sales. On average, the decision to "watch or continue" is made at 1.7-2.5 seconds. And if the first frame is a boring face, a long introduction, or a black...

Tired of hearing about Temu, where everything has already been bought before you? In 2025, Ukrainian CPA will change dramatically, having grown out of scrolling banners: instead of hackneyed offers, we'll have local stories, TikTok uploads, and "yesterday's delivery." Why CPA in e-commerce is still alive and active in Ukraine In 2025, Ukrainian e-commerce is not just staying afloat - it has learned to squeeze out leads even when other players are putting their business on hold and catching drawdowns. CPA is still in the game because it's not about "dumping for luck" but about a clear reaction to the market. The war, hryvnia fluctuations, constantly relocating brands, broken delivery chains - all this is no longer "force majeure" but a background. This is why CPA works: you are paid only for the result, not for abstract promises. If you...

You definitely saw it. Screenshots from Telegram: "+380$ overnight", "new case: ROI 230%", "I poured from the build, the après came in!". And all of these are not famous businessmen or millionaires, but ordinary people with a laptop and access to an advertising account. It's not a fairy tale, but it's not free either. We are talking about traffic arbitrage, a topic that is surrounded by a lot of myths, legends, and complaints about wasted budgets. You may have heard something about it. Or maybe you think that this is a "gray topic for those who are in the know". In any case, this article is for you. In simple words, without water and academic formulas, we will analyze what arbitrage is, how to make money on it, where you can cash in, and why this topic is not only...