Which offserts are better for different regions

The success of an arbitrage campaign largely depends on the right choice of an offerer for a particular region. In each country or group of countries, the audience has different preferences, needs and purchasing power. In this article we will analyze which offers work best for different regions and give recommendations on how to choose traffic destinations.

It’s important to use reliable tools to manage your advertising budgets. For example, you may need virtual cards when running campaigns on different platforms. 🎁 Bonus: Get 10 free virtual cards from FlexCard(a service for traffic arbitrage and payment for personal purchases) with promo code CARD. 🧨 Just register via linkand mention the promo code to support

Why is it important to consider region when choosing an offerer?

Different regions differ:

• the level of competition.
• The solvency of the audience.
• Popularity of certain products or services.
• Cultural and legislative features.

Accounting for these factors allows you to better adapt your strategy and reduce the risks of a budget drain.

Regions categorized into Tier groups

Tier-1

• Regions: USA, Canada, UK, Australia, Western European countries.
• Specialties: High solvency, high competition, expensive traffic.
• Suitable Offers:
  • Financial (credit cards, loans, investments).
  • Financial (credit cards, loans, investments).
  • SaaS products and subscriptions.
  • Nutra (health, diets, supplements).
  • Dating (in the premium segment).

Tier-2

• Regions: Eastern Europe, Latin America, part of Asia (Thailand, Malaysia).
• Specialties: Medium level of competition and available traffic.
• Suitable Offers:
  • Games (CPI, PPI).
  • E-commerce (home goods, electronics).
  • Cryptocurrency and trading.
  • Dating (mass segment).

Tier-3

• Regions: Africa, India, Bangladesh, Indonesia, Philippines.
• Specialties: Low solvency, cheap traffic, high conversion on simple offers.
• Suitable Offers:
  • Mobile Subscriptions (VAS).
  • Lightweight games and apps.
  • Nutrition with cheap products.
  • Dating (basic level).

Which offeers are working in popular regions?

USA and Canada (Tier-1)

• What works:
  • Nutra (anti-aging creams, vitamins).
  • Financial Offers (investments, credit services).
  • Subscriptions to SaaS and applications.
  • Online training and courses.
• Recommendations:
  • Use premium creatives.
  • Optimize lendings for mobile devices.

Europe (Tier-1 and Tier-2)

• What works:
  • E-commerce (especially household goods and gadgets).
  • Financial offers (loans, banking products).
  • Games and applications.
• Features:
  • Language and GDPR (data protection) are important to consider.
  • Different countries in Europe have their own preferences (e.g., Nutra is popular in Germany, while games are popular in Eastern Europe).

Latin America (Tier-2)

• What works:
  • Cryptocurrency Offers.
  • Mobile games.
  • Nutrition (especially for weight loss and better health).
  • E-commerce (fashion apparel and accessories).
• Features:
  • Local creatives in Spanish and Portuguese do well.
  • Active demand for affordable and simple products.

Southeast Asia (Tier-2 and Tier-3)

• What works:
  • Mobile Subscriptions (VAS).
  • Apps (especially fintech and social media).
  • Dating.
  • Inexpensive nutra (e.g., for leather).
• Features:
  • It is important to consider local cultural characteristics.
  • In India and Indonesia, mobile pay-per-click offers are popular.
  • In India and Indonesia, mobile pay-per-click offers are popular.

Africa (Tier-3)

• What works:
  • Mobile subscriptions.
  • Games and apps with low entry thresholds.
  • Low-cost education offerings.
• Features:
  • Low competition but limited payment options.
  • Offers with payment via SMS work well.

Advice on choosing offers for different regions

1. Learn your audience: Learn more about the preferences and needs of your CA in the selected region.
2. Adapt creatives: Localize texts, use relevant images and adapt the design to regional specificities.
3. Consider legal aspects: Some countries have strict advertising laws. For example, in the EU, it is important to comply with GDPR.
4. Work with affiliate networks: Many affiliates offer geo-specific offers.
5. Use analytical tools: Trackers will help you understand which regions and offers perform best.

Closure

Selecting a region-specific offerer is the key to success in traffic arbitrage. Focus on the solvency of the audience, local peculiarities and popular destinations. Don’t forget to test multiple bundles and optimize campaigns based on the collected data.

Want to learn more about which offserts are right for your region? Post your questions in the comments!

Add your questions in the comments!