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Imagine this: you're going to the store to buy milk. The shelves are overflowing with similar packages, but among this standard assortment, your eyes rest on the familiar smiling face of a cow. "Aha, it's the cow from the commercial!" you immediately recognize it. And so, without hesitation, you choose this particular package. Congratulations! You've fallen victim to one of the most powerful marketing ploys - brand masquerades. But don't be too upset! Perhaps this particular cow not only made you smile, but also helped you make the right choice among dozens of options. That's because mascots can not only attract attention but also inspire trust in the brand. So should companies create their own mascot? Let's take a look at why this character can be an important part of your strategy! What is a mascot and why is it...

In the world of affiliate marketing, every detail matters - from the quality of offers to the ease of use of the system. The Afffellow affiliate network, which has been helping webmasters achieve their goals since 2020, operates on the principles of transparency, quality, and support. Let's take a closer look at them and analyze why it is worth choosing this particular affiliate program for successful bays and high profits. History and uniqueness Afffellow has been on the market since 2020 and has become a reliable partner for arbitrage teams. Their uniqueness lies in pumping up personal brands, creating local teams in key geos, and exclusive promotional materials that help convert traffic into profit. Benefits of working with Afffellow Own brands The partner creates brands that are focused on market needs. This makes it possible to offer unique offers that...

AiSDR, recognized as one of the three best AI platforms for email outreach by TechCrunch. This platform makes the process of finding qualified leads fast and efficient. “Now, instead of hours of manual work, a few instructions are enough,”, says Oleg Zaremba, STO and co-founder of AiSDR. "The platform has already helped more than 100 companies around the world to significantly increase their sales productivity." About the platform AiSDR was founded in August 2023 by Ukrainian entrepreneurs Yuriy and Oleg Zaremba in the United States. This startup was their second successful project. In 2017, they founded AXDRAFT, a document automation company, which was acquired by the American giant Onit three years later. Safety comes first AiSDR ensures reliable data protection by working exclusively with publicly available information for go-to-market campaigns. Separate mailboxes are created for outreach, and SOC 2 certification...

Cinematic cuts on TikTok have long been a popular trend that garners millions of views. But how to make a business out of it? Monetization of such content is not as easy as it may seem, as TikTok changes its algorithms, and not all authors can consistently maintain the efficiency of their funnels. In this article, we analyze how the slicing niche works today, which regions are best suited for such content, and how to automate video creation for convenience and stable income. Why movie slices on TikTok remain popular Movie reels have become one of the most versatile content formats that can be easily adapted for different platforms. TikTok, Instagram Reels, YouTube Shorts, and even Telegram - everywhere the audience is happy to watch short excerpts from famous movies. But the popularity of such content has its reasons. Influence...

In an industry where competition is fierce and rules change faster than the weather, he found his place in the sun. Anatoly Winter, the founder of Wintevents and Affiliate Embassy, tells us about his journey from a young man who mastered PPC in the 2000s to the owner of successful event businesses in the affiliate industry. How did he manage to build a successful affiliate business and not just one? Why did he decide to change his approach to niche events? And what did poker teach him better than any business school? The answers are in our exclusive interview. In affiliate since the age of 16 Anatolii has been in the affiliate industry since 2000 - he started to understand the advertising tools of the Internet at the age of 16. At that time, everything was different: There were no...

Is it possible to increase the profitability of an advertising campaign only through a detailed analysis of regions? The answer is yes! If you want to take your campaign to the next level, pay attention to regional data and effectively adjust your strategy. The success of advertising campaigns lies not only in powerful creatives and high-quality traffic, but also in constant analysis and adaptation. Sometimes the numbers can go down even under good conditions if you don't perform timely optimization. And this is where analyzing the regions from which your leads come comes in handy. This approach has helped many arbitrageurs achieve incredible results. Secrets of effective regional analysis How many times have you scrolled through the statistics, waiting for new leads or balance growth? Yes, these checks seem important, but do they really increase productivity? It's often worth not...

IQ test scams are another old but very popular method of fraud that is actively developing and taking on new forms in 2024. Let's take a look at how these scammers work. "Take a test and find out your IQ" is a classic approach of fraudsters So, we enter "Take an IQ test" into the search engine and come across headlines like "The most accurate test" or "Recommended test": The first page looks very attractive, which immediately inspires trust. Next, you are asked to complete twenty simple questions that are clearly inferior in complexity to the real test. You're given only 20 minutes to answer, which adds to the tension and forces you to stay focused - a classic scheme to prevent users from running away early. After completing the test, you'll be asked to enter your email address to...

On November 6, an incredible and disturbing event happened in the heart of Toronto: Dean Skurka, the CEO of the Canadian cryptocurrency company WonderFi, was kidnapped. How did this happen? What are the consequences and what does it mean for the cryptocurrency industry? Let's take a look at all the details of this incident, which made many people think about a new threat - cryptocurrency hijacking. How did it happen? This hijacking is part of a dangerous trend that is gaining popularity among criminals who are increasingly trying to seize the digital assets of wealthy crypto owners and crypto company executives. WonderFi, a Canadian cryptocurrency company, is one of the largest in the country, its shares are listed on the Cboe Global Markets international exchange, and its market capitalization exceeds $100 million. Dean Skurka, who took over WonderFi in July...

Discount season and the desire not to miss a good deal often push people to make impulsive purchases and spend money they hadn't planned. During this period, traffic increases sharply not only in the field of goods, but also in gambling, betting, and games. In November, people are more likely to participate in lotteries, play in casinos, or place bets. Why: First, many people believe that Black Friday brings good luck. Secondly, losses during this holiday period are perceived as less painful. In this article, we look at how Black Friday is held in the most profitable niches - gambling, betting, and gaming. We will also share life hacks on how to maximize traffic during the discount season. Black Friday in gambling The end of November is a time of fierce competition among operators. They launch aggressive promotional campaigns with...