Big Betty Partners is preparing Season 2 of the Betty Show — Betty’s Wish Wheel. The promo will run from September 1 to December 1, 2026, with partners earning Betty Wish Tickets for FTDs throughout the campaign. On December 4, those tickets will come into play during the live finale.
The idea is straightforward: traffic earns tickets, and tickets become entries into the Wish Wheel round. There are no extra levels to unlock or complicated calculations to keep track of. The number of Betty Wish Tickets depends directly on the traffic source.
How Betty Wish Tickets Are Earned
Betty’s Wish Wheel uses two ticket rates:
— PPC + SEO — 2 Betty Wish Tickets per FTD
— ASO + Influencer + Email + SMS — 1 Betty Wish Ticket per FTD
In practice, 100 FTDs from PPC or SEO generate 200 tickets. The same 100 FTDs from ASO, Influencer, Email, or SMS generate 100 tickets.
The promo starts on September 1, meaning eligible FTDs begin adding to a partner’s ticket count from that date. Ticket earning closes on December 1. After that, the campaign moves from performance tracking to the live show.
On December 4, Betty’s Wish Wheel goes live for the Season 2 finale of the Betty Show. Betty Wish Tickets collected during the three-month campaign become entries in the Wish Wheel round. The more tickets a partner earns, the more entries they receive.
What Partners Can Calculate Before the Promo Even Starts
Because the mechanics are fixed from the start, partners can estimate their potential ticket count based on expected traffic volumes.
For example, 300 FTDs from SEO during the promo period would generate 600 Betty Wish Tickets. The same 300 FTDs from Influencer traffic would generate 300 tickets.
This does not change how affiliates run their campaigns. FTD volume and traffic source remain the core metrics. Betty’s Wish Wheel simply adds another layer to those results by turning them into entries for the live finale.
Partners can also track their progress throughout the campaign instead of waiting until December to understand where they stand. Every new FTD adds to the ticket total by traffic source, making it easy to compare current performance with the expected result.
There are only three dates to keep in mind, two ticket rates to remember, and one final show at the end of the campaign.
Why the Betty Show Is Returning for Season 2
The Betty Show debuted with Big Deal Show, which received a strong response from the Big Betty Partners affiliate community. After the broadcast, partners shared their feedback and began asking about the next season.
“The first season went even better than we expected. Partners actively shared their feedback after the broadcast, and some immediately asked whether there would be a second season. For us, that was a clear sign that the show was worth developing further,” said Valeriia of Big Betty Partners.
For Season 2, the team created a new concept: Betty’s Wish Wheel. Its mechanics are fixed from the start, allowing partners to calculate their potential ticket count throughout the campaign.
The traffic source determines the ticket rate, and every eligible FTD adds tickets to the partner’s total. Ticket collection continues until December 1. The accumulated tickets then give partners chances to take part in the Wish Wheel round during the live finale on December 4.
Betty’s Wish Wheel continues Big Betty Partners’ approach to building promotional campaigns around affiliate performance. The second season has its own mechanics, visual identity, and live finale, with partner results at the center of the show.
Existing Partners Need to Confirm Their Participation
There is one detail current Big Betty Partners affiliates should not miss: participation in Betty’s Wish Wheel is not automatic.
Partners who are already working with Big Betty Partners need to contact their Affiliate Manager and confirm their participation in the promo. Once they have joined, they can begin generating eligible FTDs and collecting Betty Wish Tickets through December 1.
New affiliates can also enter the campaign. Registration remains open throughout the promo period, meaning partners can join after September 1 and start earning tickets once they are onboarded.
The only difference is timing: the later a partner joins, the fewer days they have to build their ticket count before earning closes on December 1.
Three Dates to Remember
September 1, 2026 — Betty’s Wish Wheel begins and ticket earning starts.
December 1, 2026 — the final day for eligible FTDs to generate Betty Wish Tickets.
December 4, 2026 — the Season 2 finale of the Betty Show goes live with the Wish Wheel round.
The full Betty’s Wish Wheel journey comes down to a simple sequence:
FTDs → Betty Wish Tickets → Live Finale
For partners already working with Big Betty Partners, it starts with one step: contacting their Affiliate Manager and confirming participation in the promo.
Betty’s Wish Wheel: Turn FTDs Into Tickets