In 2023, the turnover of the gambling business in Ukraine amounted to 12-15 billion hryvnias per month (approximately 144-180 billion per year). Users spent more than 400 million in online casinos every day. There are so many misconceptions and myths around the gambling industry. Each of these myths hides a story, a mistake, or just a human desire to find logic where everything is decided by chance or fortune. Let's analyze the most popular myths about online casinos and whether they have a share of truth. Myth: Online casinos are always a scam Most illegal casinos offer their players to try a free game. When users start playing regularly and for real money, they may have problems with withdrawals. Sometimes, people face frankly "unfair" games. It is important to understand that gray and black casinos have no obligations to you,...

One Partners is a leading affiliate program in the iGaming industry with 800+ offers with WW coverage. This affiliate program also has its own media buying department, thanks to which offers are tested daily to maintain the quality of the product their websites work with. Specifically, Lead Panda Media One Partners has prepared a detailed analysis of its creatives for Spain. It should be noted that this affiliate program has free creatives on request, so you just need to write the TOR, and One Partners will prepare the creative itself) Statics that will leave any Spaniard breathless: To make your lead fall in love with the creative, you need to follow a few steps from One Partners. The first is to use images that combine bright shades of red and yellow. Why these colors and not any others? It's simple,...

A new character in the iGaming world, who has set a goal to dethrone the market leaders and become the world's No. 1 provider. They have no doubt about it at all, and now we will explain why. Read the article to find out all the spicy details, goals, and values of the company. The readers of Lead Panda Media and Dream Play have their first meeting today. Dream Play told us that they want to make a big statement in the media space. So... Dream Play is a provider with a startup mentality. There is no bureaucracy and “contact us and we will consider your request”, everything is clear and accessible here and now. And this article is not written according to marketing templates. Because for the Dream Play team, the most important thing is to be fresh. They...

Casino affiliate programs have become a cornerstone in the digital marketing landscape of the gambling industry, offering a win-win situation for casinos and marketers alike. As we enter the year 2024, the competition between affiliate programs is fiercer than ever, and each is striving to offer their affiliates the best deals possible. This guide takes an in-depth look at the best casino affiliate programs of 2024, highlighting the benefits, features and strategies to make the most of your affiliate marketing efforts. What are casino affiliate programs? Casino affiliate programs are a symbiotic partnership between online casinos and third-party marketers, known as affiliates, who use their digital platforms to promote casino offerings. This model relies on the digital footprint of affiliates, which may include websites, blogs, forums or social media channels, to extend the reach of casino services to a wider...

Greetings, everyone! Today we will focus on a detailed discussion of the gambling industry. Our goal is not only to analyze the current state of this market but also to predict its future behavior and trends. Gambling in Ukraine is no longer in the shadows Not so long ago, namely in 2020, Ukraine legalized online casinos and other types of gambling, including lotteries. The Commission for the Regulation of Gambling and Lotteries (CRGL), established in 2021, is responsible for the regulation of gambling activities. The CRGL, which is subordinated to the Ministry of Digital Transformation, determines who will be eligible for licensing and official operation in the Ukrainian market. Has legalization solved all the problems? Gambling legalization was an expected step in line with global trends. This step allowed Ukraine to take a leading position, even compared to some European...

The modern world of gambling is entering a new stage of development, and Gambling 2.0 promises to bring a breeze of innovation and a powerful stream of change. Let's take a look at the key trends and defining events that will determine the vector of this exciting profession in the future: Growing legalization of online casinos. The United States has been experiencing a trend towards the legalization of online gambling, which is expected to continue. This can lead to a significant increase in revenues in this industry and market expansion. The global online gambling market is projected to grow by 11.5% by 2027. Cryptocurrency integration. More and more gambling platforms are starting to accept cryptocurrencies, such as bitcoin, as a payment method. This trend can attract a new audience of tech-savvy players, improve security, and speed of transactions. Introduction of...