The world of communications is changing rapidly, and modern professionals face new challenges every day: from monitoring brand reputation on the Internet to creating content that resonates with the audience. This is where artificial intelligence and specialized AI tools come in. They simplify routine tasks, analyze data, optimize processes, and even help to create. Already using ChatGPT? Great, but don't limit yourself to it. We've put together a selection of 20 tools that will become reliable assistants in the work of communicators. Here you will find solutions for reputation analysis, work automation, content creation, analytics, crisis management, and much more. Reputation monitoring and data analysis Brandwatch A tool for analyzing brand mentions in social networks, news, and forums. It allows you to identify trends, analyze tone, and respond quickly to potential crises. Meltwater A platform that helps to track media...

OpenAI has announced the availability of its Sora Turbo AI model for ChatGPT Plus and Pro users. This innovative solution allows creating videos based on text prompts, which expands the capabilities of multimodal AI technologies. Key points New version of the model: Sora Turbo is available at no extra charge for Plus and Pro customers. However, it is not yet included in ChatGPT Team, Enterprise, and Edu packages. Age restrictions: Use of the model is only available to persons over 18 years of age. Functionality: The model allows you to create videos with a resolution of up to 1080p and a duration of up to 20 seconds. Three video formats are supported: widescreen, vertical, and square. Availability: Sora is not yet available in the EU, Switzerland, and the UK, but it can be used by users in other regions where...

On November 30, 2022, ChatGPT was released. What initially seemed like just another development in the world of chatbots quickly proved to be a revolutionary product. People started using it for everything from everyday conversations to solving complex problems and writing scientific texts. In two years, ChatGPT has grown from a curiosity for enthusiasts to an indispensable tool on the Internet. In this article, we would like to recall the path of this chatbot - its technical basis, lightning success, and key improvements in a short period of time. What is hidden under the hood ChatGPT is based on a series of GPT language models developed by OpenAI. It all started with GPT-3, which was a breakthrough for its time, but had limited capabilities: simple dialogs, answering basic questions, and solving simple tasks. The real breakthrough came in March 2023...

The upcoming AI model from OpenAI, according to the sources of The Information, will show a less tangible performance increase compared to previous versions. According to published data, the Orion model reached GPT-4 after only 20% of training. This suggests that GPT-5 will not be able to outperform GPT-4 as significantly as GPT-3 did when it transitioned to GPT-4. "Orion does not demonstrate significant advantages in certain tasks. It copes well with language tasks, but it does not outperform previous models in programming," the startup's employees note. Usually, the greatest improvements in neural networks are observed in the initial stages of training. After that, the progress gradually slows down. According to the sources of The Information, the remaining 80% of the training time is unlikely to bring a significant leap in performance. AI has reached its limits The recent OpenAI...

October 2024 was a landmark month in animation history with the release of Where the Robots Grow(Where the Robots Grow), the first feature-length animated cartoon created entirely using artificial intelligence tools. This 87-minute movie was created by AiMation studio under the leadership of Tom Paton and cost $8,000 per minute, an unprecedented amount for professional animation. For comparison, low-budget television animation created in studios costs between $10,000 and $20,000 per minute and does not reach the level of quality that Paton managed to achieve with a team of nine people. Paton, who has a background in visual effects, wrote, produced and directed Where the Robots Grow. The story is set in the distant future, where robots are sent to cultivate a new planet, preparing it for humans. The protagonist, a robot farmer named Crewe, finds a capsule with the last...

A short time ago, AI was used as a mere entertainment, but today it is an indispensable tool for many, including designers. We have collected the main tips on how to use AI for designers in this guide. Read it to keep up with the trends and present high-level works. Will AI replace designers? Let's start with the most exciting question. Artificial intelligence can significantly speed up the creative process and help visualize even the most daring ideas. However, AI is a tool, not a substitute for humans. The main decisions, such as idea development, selection, and refinement, still remain with the designer. What can be done with AI? Next, let's consider Midjourney. The only limit to the use of this AI tool is your imagination. With Midjourney, you can replace stock images and convey your idea more accurately. I...

Recently, OpenAI published an article in which professional authors shared their experience with ChatGPT. They explained how artificial intelligence helps them in their work. If writers used to spend hours on word selection, inspiration, or editing, ChatGPT significantly speeds up these processes, allowing them to focus on creativity and creating high-quality content. Let's take a look at five of the most interesting ways to use ChatGPT to help authors improve their work. Search for the right words Picking the right words can make a huge difference in the quality of a text. Farhad Manjoo, a former columnist for The New York Times, uses ChatGPT to help him find the right words to express his thoughts more clearly and find apt expressions, analogies, and metaphors. The AI helps him find words that add depth and meaning to the text. "Before ChatGPT,...

Arbitrators are always striving to automate processes. After all, the faster and more efficient they are, the easier it is to scale, reducing the risk of burnout and increasing profits. After 2022, experienced arbitrageurs have been actively adopting artificial intelligence technologies to simplify their work. If you have not yet managed to take advantage of these opportunities, don't worry, we have prepared a list of useful services and ideas that will help you to attract traffic effectively. How can neural networks help an arbitrageur? Here are the 10 best options: Text generation for creatives and dorway: Creating textual content for advertising materials and drip campaigns is becoming easier with neural networks. Image creation: Neural networks allow you to quickly generate high-quality visuals. Getting collections and lists on demand: For example, you can collect arbitration cases for analysis. Assistance in time...

Traffic arbitrage is a dynamic industry that requires marketers to be flexible, innovative, and constantly searching for new approaches to optimizing advertising campaigns. In 2024, artificial intelligence (AI) and machine learning (ML) are becoming key drivers of change in this area. These technologies are gradually becoming not just tools, but an integral part of successful arbitrage strategies, helping arbitrageurs achieve higher performance metrics. In this article, let's look at how AI and machine learning affect traffic arbitrage and what opportunities they offer. 🎁 Bonus: Get 5 free virtual cards from FlexCard (a service with virtual cards for traffic arbitrage and personal shopping) with promo code PandaMedia. 🧨 Sign up at link, specify the promo code support and get the cards for free Real-time optimization of advertising campaigns One of the biggest challenges for arbitrageurs is constantly optimizing ad campaigns. AI...