How to make money on traffic arbitrage

Traffic arbitrage is a way of earning money where an arbitrageur buys traffic on one platform and redirects it to an offerer, receiving the difference between the cost of attraction and income. It is one of the most lucrative internet earning models, but requires knowledge, analytics and testing.

Choosing a profitable niche

To start making money from arbitrage, it’s important to choose the right vertical:

Searching for quality affiliate offers

Offers can be found in affiliate programs (AP) such as:

Choosing a traffic source

Main traffic sources:

• Facebook Ads – fast scale but strict moderation
• Google Ads – search and contextual traffic
• TikTok Ads – trending source with low competition
• Native Ads (Taboola, Outbrain) – quality traffic with high conversion rate.
• Push traffic and Popunder – cheap but low-conversion traffic.

Testing and optimization

Testing is a key step to success:

• Run A/B tests on creatives and lendings
• Analyze CTR, CR, ROI, EPC
• Optimize campaigns: cut off ineffective segments

Scaling profitable bundles

When a bundle starts to be profitable, it can be scaled:

• Increase budget
• Use new traffic sources
• Make bundles in other geos

Conclusion

Traffic arbitrage is a constant analysis and testing. Success depends on the choice of offers, quality of traffic and competent budget management.

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