Is it possible to pour on crypto using the gambling approach? In one of our videos we broke down all the stages of pouring from FB to crypto using the classic preland funnel, and in this article we will tell you how to pour traffic from FB to PWA applications.
This spill was conducted in January as part of a funnel test, before that our team had not poured through prills to crypto. In this material we will highlight the initial period of tests when the bundle was not yet defined, but there were already the first results. If you want to know what happened next and try to pour to such a funnel – write to your manager at OneCrypt.
Why PWA?
The essence of PWA applications is that they allow you to disguise any site as an application that the user installs on the phone from a fake store, that is, a page that pretends to be Play Market/App Store.
Where to look for an offerer under PWA? The easiest way is to contact a OneCrypt manager right away, but if you want to do an initial resurvey yourself to understand what funnels are trending and what payouts you can expect in certain geos, you can search for Crypto filtered offers on offerwalls like OfferVault or OfferGrade.
In our case, we used the brand of a large Italian telecommunications company TIM, made a prilla – TIM Invest and combined it with a ready-made Crypto offeer. And since the most important thing when working with crypto is trust, we worked hard on reviews. In fact, the entire funnel is tied to them.
If in the description we specified all the information about the account and the minimum deposit of 200 euros, then in the reviews we made records on behalf of people who have deposited 200 euros and then receive daily payments or people who thought long and hard, made a deposit and are very happy with the result. We also added negative reviews, but the main thing is not to overdo it.
To create organic comments in the GEO language, we used the GPT chat, and it copes with this very well. The reviews themselves need – well, at least 10 pieces, and in general – the more the better, because the funnel implies that they will be actively read.
There are a lot of services for creating priloks, but we work quite successfully through SkakApp. In general, PWAs work through the Conversion API, not on a regular pixel, but on data sets, on data sets. You need to customize them, but there is nothing complicated here, especially if you are uploading from agency accounts – in our internal agency you get a customized dataset together with your account.
But even if you work with another account provider, it won’t be a problem – Facebook API setup in the OneCrypt interface is put in a separate section with a description, but if you have any difficulties, don’t hesitate to write to your manager.
This test we poured from agent accounts from OneCrypt – please contact your manager for them – and from them we asked for a started pixel with configured events: purchases, regs, leads, and also asked for an access token.
After that, in SkakApp itself we customized the description, design, screenshots, redirect links – and in the settings we already specified the metrics. We specified the pixel and token.
After that, the events were bounced in this way:
Basically that’s it, the whole setup takes about 10-15 minutes.
As for cloaca – no external cloaca is needed here, unless we want to hide our funnels from spies. The built-in functionality of the service itself is sufficient for the job.
Here you can select the types of whitespace or generate an automatic whitespace on the fly. For example, here is how the wight looks like on this prilka. We just inserted a link to the official TIM app and that’s it.
Cloaca is also simply configurable individually for each prilla:
All the necessary database is built into the service.
The launch itself on PWA is possible either for leads or for sales. We choose for sales if optimization is for leads, or for deposits.
We choose the conversion event
It is possible to choose for SALES, but the event is too expensive, there are questions – whether such optimization will be adequate. If you have experience – share it in the comments.
We thought that for Regi is the best. And events – a sufficient number and the action is targeted enough.
Then we set the gender and age – men women from 35 to 64 – on the test these parameters showed themselves well.
The same applies to interests, of the 5-6 that we tested – these showed themselves well. When we tested on a broad, without interests – the results were quite bad.
We set the language of the GEO, on which we cast, i.e. Italian.
In the OS settings we choose Android from version 9, because PWAs on earlier versions do not work very well. The only downside of this funnel is that it only works with Android.
Next, we generate the prilla in SkakApp, get the link and populate it like a normal landings.
In the future, all events will be bounced in SkakApp, you can see basic statistics directly in the service. But there is also integration with Keitaro, you can check through it, but there is no special need for this, especially during the tests.
As a result, during the initial period of tests we received 2 deposits, one for each creative, for the amount of 1800$ with 1353 dollars of spread. The results are quite motivating. If you want to find out what happened next and try to pour into such a funnel – write to the OneCrypt manager, it’s really worth testing.
Pros of the funnel:
High traffic due to user reviews in a familiar Google Play Market design for many;
Possibility to optimize for a lead, i.e. install / reg on the broker’s platform / purchase, i.e. deposit.
Availability of push subscription. From 40 to 60 percent of users agree to it after installing Prila and we have the opportunity to organize incentive mailing both simply by calendar and by user groups – for example, those who installed but did not register or registered but did not make a deposit.
For the shedding period, we received statistics like this:
By the way, another plus in favor of PWA is that its icon appears on the user’s desktop and to some extent – by its presence – reminds him of his intention to register and make a deposit. This explains the fact that registrations continued to fly long after the campaign was stopped.
For more details on pouring into crypto via PWA, check out our YouTube page.
And if you’re looking for a broker for crypto deposits, you can go here: onecrypt.link