Top 5 SPY services for arbitrage in 2025: what really helps to find creatives

Top 5 SPY services for arbitrage in 2025: what really helps to find creatives
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Top 5 SPY services for arbitrage in 2025: what really helps to find creatives

In 2025, good creativity is no longer enough – it is important to know what exactly works for competitors, how long it runs, and what landing page is behind the ad. Otherwise, budgets and unnecessary tests will be wasted. That is why SPY services remain the main tool for traffic research. They provide quick insights into the market, save time on analytics, and allow you to launch proven campaigns.

In this article, we have collected 5 best spy services for arbitrage in 2025 with real pros and cons, without water, adapted to the needs of arbitrageurs. So, check this list to see if you know all the services and maybe it’s time to switch to a more convenient one.

Tyver Spy

A tool for those who work with advertising and want to see the whole picture.

Tyver is a universal “spy for all occasions” for those who run traffic in Meta. The service is tailored specifically to the needs of arbitrageurs: fast review, work with creatives, communication, convenient filtering, and teamwork.

It covers all the key tasks in FB/IG arbitration, saving the team time and nerves. This is a whole ecosystem for working with creatives that has taken into account all the pains of buyers.

Top 5 SPY services for arbitrage in 2025: what really helps to find creatives

Strengths:

The service adds more than 2 million creatives daily, from 100+ geo;
Deep filters: from vertical, reach and gender to the button on the creative;
Search by domain, FP, tracker;
Automatic translation of texts with one button, no need to copy to a separate service;
Team access with roles, for agencies or large media buy teams;
Creatives are not deleted even after a ban.

Tyver is a dashboard for an arbitrageur that replaces dozens of open tabs and makes it clear what really works and how to quickly use it in a launch. If you regularly run traffic in Meta, this is one of the most convenient services on the market.

Tyver Spy Rates:

Free – free, but very limited (you can only evaluate the interface, the database is not fully accessible);
Pro – $79/month;
Team – $119/month with team access and role assignment;
Annual payment with a discount of up to 40%.

Adheart

An easy and convenient tool for those who need to find something quickly.

The service works quickly, has a Telegram bot for notifications, filters by keywords, landing pages, Facebook Page. Simple and intuitive functions, but conveniently implemented. The interface is minimalistic, which allows you not to drown in excess.

Profiles:

Intuitive interface, quick search, and easy access;
A large database of Meta-creatives;
Telegram bot for instant monitoring of algorithms.

Cons:

No data on reach, engagement, impressions – that is, it does not show how many views or reactions there were;
Adheart doesn’t provide reach, engagement, or demographics – it’s good for quick viewing, but not for in-depth analysis.

For a solo media buyer or a small team, it’s fine, but you may want more functionality over time.

Prices:

Basic from ~$69/month;
The trial mode is available immediately after registration, but with significant limitations – only search and demo queries without a full-fledged database;
Team plan is available upon individual request.

Adplexity

One of the oldest players on the market. It has a complex, somewhat archaic, but powerful functionality. It is appreciated for the ability to see the whole picture – from creative to landing page, including trackers, hosting, and traffic source.

This is more of a tool for media buyers who want to get the most out of competitive analysis than for beginners.

Strengths:

Deep analytics;
History of launches;
Identification of connections between link components.
It works not only with Meta (Facebook/Instagram), but also covers Media Buy ad flows across multiple sources:
Native advertising (Outbrain, Taboola, MGID, Revcontent, etc.);
Push notification campaigns
Mobile and desktop display ads;
YouTube;
Adult traffic patches and E-commerce ads.

Although the interface is a bit heavy, and the price is not comfortable for everyone (from $166/month). Still, if you know what you’re doing, the tool is accurate.

BigSpy

Multiplatform, but not high data detail.

BigSpy is like a Swiss knife: it has everything, but it has its own nuance. It covers TikTok, FB, Google, Pinterest, Twitter. For those who work not only with Facebook, it can be an interesting entry point.

However, if your niche is gambling, guts, or daytrading, BigSpy may not provide the level of detail you expect. The filters are general, the analytics are simplified, and the interface is more ecom-like.

Pros:

Large database;
Works with several platforms at the same time;
There is a free tariff.

Cons:

Weak filters;
Does not separate vertically;
There were cases when it found irrelevant creatives.

Convenient for market overview, but not as a main working tool.

Facebook Ads Library

A free classic that everyone should know.

Facebook Ads Library is not a spyware in the classic sense, but it is definitely a must-have backup plan. You always have access to active creos from all countries, on all Meta platforms. There are not many features, so as soon as you start digging deeper, everything breaks down: there are no vertical filters, you cannot save or sort, you cannot download videos without “dancing with a tambourine”.

Profiles:

Completely free;
You can view original ads as they appear on Facebook;
All active ads running in the Meta ecosystem are displayed;
All countries and geos are available.

Cons:

The ad is removed after blocking the ad account or page;
It is difficult to download videos – you need to use the browser console or third-party extensions;
Very limited filters to refine your search;
No division by niches (gambling, guts, e-commerce, etc.).

It’s like collecting information manually – when there are cool paid services that cover the problematic issues, it is no longer necessary.

Conclusion: each spyware is convenient in its own way, but Tyver is our favorite

There is no one-size-fits-all solution in arbitration, as some people value multiplatform compatibility, others need search speed, and others appreciate deep analytics. That is why all services from this rating are eligible for use. However, if we look at the practicality in 2025, taking into account the real amount of work, update speed, analytics, flexibility, and team functionality, Tyver Spy is the best option.

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