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In 2025, marketing without artificial intelligence is like giving up transportation. It’s technically possible, but why torture yourself like that? While some spend hours creating creatives, their competitors are using free AI to create images, videos, and texts, test, audience, and optimize campaigns with greater precision.
The market is flooded with AI tools, but it’s not immediately clear which one is the best to test and whether it’s worth the time (and money). The good news is that there are free services that are useful in practice. We have tested dozens of tools and compiled the TOP that really saves time and money.
If you are not using ChatGPT in your marketing yet, you are living in 2020. This tool has become an industry standard for a reason.
What it can do for free:
ChatGPT can provide 10 headline options for an ad in 30 seconds. Or we can rewrite one post for different audiences – from buzzers to millennials or even quadrobers.
Limitations: The basic plan has limits on the number of requests.
A specialized tool for marketing texts that understands the specifics of different channels.
Free features:
Why this neural network is cool: Copy.ai knows the psychology of sales. Its templates are based on proven formulas – AIDA, PAS, Before-After-Bridge, etc.
The integration of DALL-E 3 into ChatGPT has made image creation as easy as possible.
What you get for free:
Marketing cases:
Combine ChatGPT with DALL-E to create entire campaigns – from concept to final visuals and you’ll be in for a treat.
150 free tokens per day, i.e. up to 100 images – a real ai picture generator free.
Advantages:
Ideal for creating banners, logos, and various illustrations for content. This tool will be a real lifesaver when you need to quickly make a high-quality layout at the end of the day. So pay attention to this free thumbnail image generator.
Although Canva is known as a designer with templates that need to be adapted manually, its AI features deserve special attention.
AI features are free:
A total of 50 free uses + a huge library of templates make Canva indispensable for SMM. Instead of wasting time choosing fonts, colors, and layouts, just use Magic Design. Write “banner for sneaker sale” and in a matter of seconds you will get options for possible layouts that can be customized.
If you need professional videos with presentations or interesting inserts, but don’t have the budget for real filming, this neural network is a must.
Free plan:
The service can be used for explainer videos, training materials, and product presentations.
Creates ready-made videos from a simple text description.
Features:
Use cases: Content for TikTok, YouTube shorts, commercials.
One of the most realistic speech synthesizers on the market. Imagine that you need to record an audio clip for a promo video: you usually have to look for a speaker and pay for studio time. ElevenLabs synthesizes speech so naturally that even your own mother can’t tell the difference between it and a real human voice. Add two sentences of text and get a ready-made voice-over in any style in a minute: from warm and friendly to reserved and professional.
Available for free:
Great for overlaying audio for videos, voice-over for presentations.
Completely free music generator without registration.
Unique features:
Ideal for creating background music for videos, jingles, podcast intros.
In a world where AI content can cross all the boundaries of its use, detectors have become a necessity.
Free features:
It can be used even for checking your own content before publication, auditing competitors, and quality control in a team.
Static images no longer catch the audience’s attention. That’s why tools have appeared that turn photos into videos in a creative way.
Vidnoz AI is a neural network that converts images into watermarked videos for free.
Fotor AI – offers different animation styles (Anime, Cinematic, Art).
They can be used for logo animation, dynamic Instagram Stories, product presentations, or teasers.
While researching free neural networks for image generation, we found several tools that work particularly well with Ukrainian queries:
Combine services:
Use ChatGPT for strategy → DALL-E for visuals → InVideo for video → GPTZero for verification.
Create a workflow:
Automate a routine. For example, generate a weekly content plan in ChatGPT, create images in Leonardo AI, and then adapt everything to different platform formats in Canva.
Learn prompt engineering: 80% of the quality of AI content depends on how you formulate queries. Invest time in learning and improving this skill.
In 2025, marketers will fall into two categories: those that use AI and those that lose in terms of efficiency. Free tools allow even startups to get started without buying subscriptions to 10 services at once. The main thing is not to be afraid to experiment, explore new programs, and integrate these technologies into your workflows.
Use free ai services today and get a clear advantage. Artificial intelligence won’t replace marketers, but an AI marketer will replace someone who works the old-fashioned way.