Win-Win Strategy at Traffic Squad: Affiliates & Sales Department

The affiliate marketing industry is growing rapidly, and we’re here to exceed our partners’ expectations! At Traffic Squad, we know how to generate quality traffic and attract high-value players. Our core strategy is win-win. Our ultimate goal? To deliver high-quality traffic to advertisers and give media buyers everything they need for profitable campaigns.

Curious about the structure and tasks of the Affiliates & Sales Department at Traffic Squad? Buckle up and read on.

What does the Affiliates & Sales team do?

Our team works to create win-win situations: partners get high volumes of quality traffic, and buyers get the best launch conditions on the market.

The department includes a variety of roles, each with specific responsibilities. Let’s break them down.

Who’s the key player in the department?

That would be the Affiliate Manager. Their main role? Top-tier communication with both advertisers and buyers. They negotiate the best offers and are always on the lookout for top opportunities — the foundation of any successful campaign.

But that’s not all. A skilled affiliate manager also:

And a skilled affiliate manager (we only have those at Traffic Squad) is always in sync with both buyers and advertisers. We don’t just run traffic — we create profitable, long-term cases. That’s the win-win mindset.

Who finds new advertisers?

That’s where our Business Developers come in. Always on the hunt for new opportunities and partnerships, they’re not just about finding advertisers — they also ensure the best conditions for all sides.

Here’s how a test run with a new partner looks:

1. The bizdev finds (and secures!) a new advertiser.
   
2. They lock in test conditions, down to the smallest detail.
   
3. They support the offer integration, help with the test run, and analyze the results.
   
4. Only then is the partner handed off to the account manager.
   

With that approach, win-win is inevitable.

Who automates the processes?

We constantly upgrade our tech knowledge to stay efficient. Our integration specialists handle the technical side — setting up postbacks, building Telegram bots to optimize workflows, and ensuring no partner info is missed. Timely push notifications, streamlined tracking, fully synced processes — we’ve got it covered.

Who keeps an eye on the deposits?

Yes, we’ve got that too! Our Financial Affiliate Manager is in charge of reconciling deposits from advertisers and ensuring final payouts. Every dep is tracked, every buyer gets what they’ve earned — no exceptions.

To wrap it up

Every advertiser at Traffic Squad gets high-quality targeted traffic. And every buyer gets all the tools they need for profitable launches. We’re focused on results — and that’s why everything’s going great at Traffic Squad.