Lead Panda Media Awards 2024: Winners of the affiliate industry nominations

Lead Panda Media Awards 2024 is our first attempt to recognize the leaders of the affiliate industry who have made a significant contribution to the development of the market this year. In the process of creating our nomination, we relied on the in-depth analysis obtained during participation in numerous conferences and cooperation with leading companies. Although we do not evaluate affiliate programs by ROI, we focused on external factors that shape the industry: marketing campaigns, brands, events, influencers, and strategies.

We are pleased to present the winners in various categories, who we believe are worthy of attention for their contribution to the development of affiliate marketing and related industries.

Winners of Lead Panda Media Awards 2024

Best Marketing Campaign

1Win Partners, Pinup Partners, Growe Partners

Recognition for the most effective and vivid promotional campaigns that have attracted the attention of the industry and the audience.

• 1Win Partners is an example of detailed professionalism in marketing campaigns, as they have opened their own Performance Lab and engage niche specialists, not superficial ones. The creation of their own game development studio, 1Win Games, is proof of this. An integrated approach and the development of your own unique ecostructure definitely plays a key role in success.

• Pinup Partners are not the first to win nominations, as they recently visited Asia, Bangkok for Affiliate World Bangkok, where they also did not sit in the shadows. They also sponsor The Art of Traffic, an event that blurs the lines between traffic and art, which is very useful for the creative marketing niche. Their proactivity is driving!

• Growe Partners has launched a high-profile marketing campaign, which we noticed, but they definitely don’t plan to stop with awards – they are already opening the curtains on new ones. And we are happy for our nominees in all growth areas!

Best Meetup Event of the Year

ANS Partners, Pinup Partners, Growe Partners, Boomerang Partners

For organizing the largest events that have become a meeting center for market professionals.

Meetups with leading partners and new potential participants allow discussing trends, exchanging ideas, and finding new ways to develop business. For example, the Affiliate Networking Series in Malta, organized by ANS Partners, has become a unique platform for meeting international partners. By the way, Malta is a real oasis of meetups in Europe!

We are also pleased that our nominees support volunteer foundations to help Ukraine.

It is also noteworthy that our other nominees, Boomerang Partners, in addition to interesting meetups, also create their own tournaments, where they annually determine industry gurus and work closely together in the future.

So, how can we summarize the idea of meetups in the affiliate niche? It is not only about business, but also about creating shared values, supporting various initiatives, and interacting with each other to inspire and move the industry forward.

Best Meetup Headliners

Growe Partners

For the amazing music atmosphere and DJs who made each event unforgettable.

Watching the footage from the large-scale meetup “Cyber Beast Party”, which took place in Lisbon, among other things, thanks to Growe Partners, we want to sincerely express our delight! Cyber-punk style and neon made this event something outrageous among others.”

Best Arbitration Hangout Spot

Pinup Partners

For creating an atmosphere that promotes perfect networking and brings professionals together.

In our opinion, one of the best arbitration parties of the year was the Bad Santa Party!
Who doesn’t like to receive gifts and dance with Santa? Thank you Pinup Partners for being creative both in work and during networking, which you don’t want to miss.

Michelin Star of Affiliate Marketing

Boomerang Partners

For the impeccable quality of affiliate programs that set new standards.

Why a Michelin Star, you might ask? But what else can we call such a powerful success during 2024:

• 5x growth in rates and 2x growth in gambling.
• 15+ high-converting products in 35+ GEOs.
  
• Strong relationships with hundreds of partners.

Best Brand Strategy

1Win Partners, Growe Partners

Recognized for their strategic thinking and clear positioning that sets them apart in the marketplace.

The brand strategies of these affiliates stand out for the following strengths:

1. Clear brand identity:
   Growe Partners creates an image of a progressive, partnership-oriented company. Their visual style and content are consistent, which contributes to brand recognition.
2. Accent on success:
   Both companies demonstrate results, cases, and partnership achievements, which motivates potential partners to join them.
3. Educational approach:
   1Win Partners and Growe Partners actively share knowledge through publications, case studies, and useful recommendations, positioning themselves as experts in the affiliate marketing niche.
4. Strong Tone of Voice:
   Communication is simple, clear and positive.
5. Openness to cooperation:
   Show that they are focused on long-term partnership with arbitrators by offering favorable terms and support.
6. Networking and events:
   Actively participate in events, building their expertise.

CMO of the Year

Tanya, 1Win Partners

For innovation in marketing strategies and inspiring leadership.

Tetyana actively shares professional insights, demonstrating a deep understanding of modern marketing strategies. Her activities contribute to the development of affiliate marketing and inspire other industry professionals.

The position of Tatiana and 1Win Partners is not only to develop their own brand, but also to set trends, develop and improve the Ukrainian affiliate marketing market.

Affiliate Influencer of the Year

Artem CPA, Andrey Dosha

For their significant influence, expertise, and contribution to the industry.

Artem shares insights, cases, and tips that will be useful for both beginners and experienced professionals in the niche.

Andrii focuses on creating content about traffic arbitrage, advertising campaigns, and affiliate programs, showing examples of successful cases.

The knowledge of both experts can really inspire beginners in their niches and professionals alike!

Most Influential Arbitration Specialist

Sasha Slobozhenko

For her outstanding contribution to the development of the arbitration business.

This is undoubtedly a person who knows how to light a fire in the eyes of his team and partners and turn it into a flame of devilish ambition.

Olexander has been professionally developing arbitration for more than 8 years, so there is no doubt that he is mega-influential in his niche.

Queen of iGaming

Inna Gagarin

For her leadership, charisma, and outstanding impact on the industry.

Inna Gagarin deserves the title of “Queen of iGaming” because of the main fact:

• Experience and expertise:
  Her profile demonstrates deep involvement in the iGaming industry. She actively participates in key industry events, collaborates with top brands, and has a significant influence in the field of affiliate marketing.

Thus, Inna is not only a representative of the iGaming niche, but also the personification of style, success, and innovation in this industry.

King of iGaming

Alexander Riddick

For innovation and significant contribution to the development of iGaming.

Oleksandr’s openness to new ideas and ability to unite partners demonstrate that he is not only a participant but also a driving force in iGaming.

Prince of iGaming

Dima Marievsky

For achievements that lay the foundation for the future of the industry.

Dmytro’s activity is the implementation of innovative solutions that influence the development of the industry. His approach is based on strategic thinking and the ability to lay long-term foundations for success. He is a person who builds the foundation for the future of iGaming by introducing fresh ideas and developing the industry. That’s why the title “Prince of iGaming” emphasizes his influence, which is only growing.

Princess of iGaming

Yana Karma

For her unique style and recognition in the iGaming industry.

Elegance in work and life is definitely her calling card.

Yana is distinguished by her sophisticated approach to presenting herself and her work. Her image is a harmonious combination of professionalism, creativity and elegance, which makes her recognizable in iGaming.
The title “Princess of iGaming” emphasizes her role in shaping the modern face of the industry.

Miss Affiliate Ukraine

Victoria Blanco

For the professionalism, brightness and inspiration she brings to affiliate marketing.

She forms the image of a modern, confident and purposeful woman who embodies the ideal of affiliate leadership.

Viktoria is also a Miss Ukraine 2024 finalist, so we can be inspired by how she harmoniously combines work and such a large-scale self-development outside of it.

These titles successfully reflect the unique achievements, style and influence of each of the candidates in the iGaming and affiliate industry.

Lead Panda Media Awards 2024 is a recognition of those who shape the face of the affiliate industry, demonstrate innovation and set new trends. We are grateful to everyone who helps to develop the market and hope that our initiative will inspire others to reach even greater heights.