Ivan Zayets is a bright representative of the event industry and affiliate community, a presenter and media personality. The audience recognizes him by his unique presentation and individual style of events. Lead Panda Media had an interview with Ivan, in which he shared his thoughts on arbitrage community parties, the specifics of working with different audiences, and... drum roll... his earnings. Read on to find out everything. How did you get into the traffic arbitrage community? Ivan got into the world of arbitrage in 2017 when he first visited the space of Anatoly Winter's Affiliate Embassy. People from the affiliate industry gathered there for poker, "What? Where? When?" and other events. At first, Ivan accidentally replaced a colleague at one of the events, and then became a regular at such parties. According to him, it was not easy to become...

In traffic arbitrage, the success of advertising campaigns often depends not only on the right choice of offers and traffic sources, but also on how effectively they affect the user's psyche. Understanding the psychology of the audience allows you to create creatives that attract attention, arouse interest, and push users to take action, whether it's an ad click, a purchase, or a registration. In this article, we'll look at how psychological factors affect conversions and what can be done to improve the effectiveness of arbitrage campaigns. 🎁 Bonus: Get 5 free virtual cards from FlexCard (a service with virtual cards for traffic arbitrage and payment for personal purchases) with a promo code PandaMedia. 🧨 Sign up via link, enter the support promo code and get cards for free Using psychological triggers Psychological triggers are subconscious mechanisms that influence users' decisions....

Over the past few years, online gambling has become one of the fastest growing industries. This growth is not going to slow down: new players are on the horizon, and the number of casinos and betting shops is steadily growing. The iGaming industry is actively gaining momentum, attracting millions of users and huge cash flows. We have identified 10 key iGaming development trends for the next year to keep you abreast of all industry trends. Gambling legalization A global wave of gambling legalization is currently underway. In this regard, Kazakhstan stands out as a particularly prominent country that regularly appears in the news due to its tough anti-gambling measures and restrictions. Similar actions can be observed in Asian countries, the Philippines, island states, Africa, Latin America, as well as in large regions such as North America and Europe. Local authorities...

Modern online business requires tools that ensure stability, speed, and security of online operations. Proxy services have become one of these key tools, helping media buyers, SMM agencies, fintech companies, and many other businesses to work more efficiently. In our interview with the CEO of Proxygan, we will tell you how this innovative proxy service was created, its unique features, and why you should choose it. What inspired the creation of Proxygan? Proxygan is not just another proxy service. It is a product created by those who work in industries that require proxy services every day. Daniel explains: “The desire to combine stability, speed, and ease of use with quality service was the main reason for creating Proxygan. We saw a gap in the market and decided that we could create a product that actually meets the needs of customers.”...

Today's digital marketing world is becoming increasingly competitive, and this trend has been going on for several years. To stay afloat, you need not only to manage your advertising campaigns competently, but also to learn how to look into the future. This is where predictive analytics comes in - a powerful tool that helps to predict changes in user behavior and customize Google Ads to maximize your return. In this article, we will understand how trend forecasting helps to increase advertising revenues on one of the most difficult platforms to drive traffic. Predictive analytics in Google Ads: how does it work? Imagine that predictive analytics is a kind of "fortune teller", but much more accurate because it relies on powerful machine learning algorithms and artificial intelligence. It analyzes huge amounts of data, including past advertising campaigns, user behavior, seasonal spikes,...

Everyone dreams of visiting Paris, but what about the bays? Is France such a popular geo? In this review, we will analyze all the details of France's geo, whether it is worth pouring traffic on it, and how to do it in the most profitable way. General information A few numbers for a better understanding of geo: Population – about 64.8 million people. The ratio of men to women is approximately 48.3% to 51.7%. The average age of residents is 43 years old. About 82% of the population lives in cities, and the remaining 18% – in rural areas. Large cities: Paris, Marseille, Nice, Lyon, Toulouse and Bordeaux, as well as Rennes, Strasbourg, Lille and others. The official language is French. By religion: 41% of the population are Catholics, 40% are atheists, 5% profess Islam, and the rest are distributed...

Common WebView applications (Android, iOS) for traffic flow regularly face problems: pages introduce new restrictions, ban members, warn users about the "unreliability of the source"… In general, they use a variety of ways to spoil the life of the web. In this regard, the rise in popularity of PWA applications is not surprising. Being the most popular in the iGaming vertical, they are also proving to be good in other areas, and more and more arbitrageurs and affiliates prefer to deal with them. But why? 🎁 Bonus: Get 5 free virtual cards from FlexCard (a service with virtual cards for traffic arbitrage and payment for personal purchases) with a promo code PandaMedia. 🧨 Sign up at the link, enter the support promo code and get the cards for free Who are these PWA apps? In short, any PWA app is...

Forecasts for 2025 indicate that the credit rating industry will remain one of the most stable verticals, which will not only retain its position but also continue to grow. For the first half of the year, we can draw some conclusions about the trends in this area - what is relevant and whether it is worth investing in it, especially if you do not have significant initial investments. Analysis of current trends Data mining is more than ever subject to technological progress, which allows to adapt to new consumer demands. This can be seen in the reports of large companies operating in the adult sector. Neural networks and artificial intelligence have found their place in the industry, offering a variety of applications for content creation that allow users to interact with virtual companions or even AI models. Based on their...

Due to the growing digitization, the world has come up with a new method of payment which is the use of virtual credit cards. For paying through the internet, virtual credit cards are more preferable than physical ones as they only exist virtually. It is also important to emphasize that selecting the appropriate virtual credit card terms is necessary for obtaining maximum benefits and attaining minimal costs. In this article, you will learn about the advantages of virtual cards and the best virtual card providers, LinkPay, in particular. After considering the impact of such a selection on the matrix of financial management and the overall process of shopping, it will not be a surprise to realize how poor the scope is without the correct rate. With the help of this article, the reader gets a familiarization with the principles of...