Imagine the situation: you've written a series of blog articles, uploaded several podcasts, and are posting on social media every day. But when you look at your CRM, there are no sales. The logical conclusion? "The content doesn't work." And this is where most companies make a fatal mistake: they measure a cold audience with warm metrics. Content at the start is not about instant checks. It's about being seen for the first time, remembered, and returned. It does not "close" deals, it starts warming up. So, the KPIs here are completely different: time on page, repeat visits, depth of listening, reactions, and shares. So the question sounds different: not "are there any sales from this," but "do you start warming up a cold audience so that in a few steps it will bring sales?" Why may there be no...

South Korea is one of the most technologically advanced, but at the same time closed markets in the world. In such conditions, iGaming companies have to look for new formats to gain the trust of the audience. Parimatch Affiliates is the official affiliate program of the international iGaming operator Parimatch. The brand is entering the Korean market with the highest profile: with global sponsorships of UFC Asia, Manchester United, and Leeds United, as well as a large-scale tournament Top Gear Korea. Factor #1. Global brand strength Not every operator can boast of such a background. Parimatch is the official partner of UFC in Asia, Manchester United in different parts of Asia and the Middle East and North Africa region, and Leeds United - three icons of world sports. For the Korean audience, this means: an international level of trust, prestige,...

Danylo could have become a sailor and spent his life sailing. But he made a bet on online gambling when most people did not believe in its future. The risk paid off: today he is the Founder of 21stGold, building a systematic business in arbitrage and marketing, and is convinced that the real game is "long". In this interview, he shares what really distinguishes a C-level from a manager, why AI is not a replacement but an ally of the team, and how one right networking can solve more than a budget. It's a conversation about honesty, trust, risks, and the inspiration people give. And also about why business should be perceived as a marathon, where the main thing is not to burn out at the start, but to reach the finish line stronger. What qualities, in your opinion, distinguish...

Brazil remains one of the most active markets for crash games. But this market is very overheated because of rockets, jets, and space. That's why we were looking for offers that don't sell old visuals in a new wrapper, but give something simple, lively, and close to the Brazilian audience. Hello! We are the NNN team, and this is our case study on driving traffic to the crash game Piggy Tap by Onlyplay. Let us tell you how we used AI-creo and FB Ads to fill the first test with only $1000 and have already made a profit. Affiliate: Onlyplay Offer: Piggy Tap Geo: Brazil (Tier-2 cities) Platform: FB Ads Test budget: $1000 Test period: one day ROI: +110% How we chose the offers for the test We won't lie - we learned about the offer from someone else's case....

In the world of traffic arbitrage and CPA marketing, choosing a reliable affiliate program is not only a matter of profitability, but also of saving your nerve cells and reputation. New CPA networks appear on the market almost every month, promising "mountains of gold", but not all of them are really worthy of your trust. According to industry data, about 30% of newcomers to CPA arbitrage lose their first funds due to the wrong choice of an affiliate program. In this article, we will reveal five key "green flags" that will help you recognize a truly reliable CPA affiliate program and avoid the typical traps that arbitrageurs and affiliate specialists sometimes fall into. What is a CPA and why choosing the right affiliate is critical CPA is a Cost Per Action model where you get paid only after the user...

AI can easily generate a banner in seconds, but it often produces "plastic" text: general promises, clichés without meaning, and a tone that does not catch the target audience. As a result, the user clicks, but does not move on. CTR is there, but no conversion. In this article, we will analyze the 7 most common AI copywriting fails in banners and show you how to fix them in 10 minutes so that the text starts selling instead of draining clicks. 7 common banner fails (and how to fix them in ≤10 minutes) A banner is the first contact with the user, and the "3 seconds" rule applies here: if the message is unclear or "smells like plastic," there will be no click. AI quickly generates variants, but often entails standard phrases that do not catch the eye. Below are...

Imagine you've already brought a person to your website. The CTR looks solid, the traffic is flowing smoothly, and the click-through rates are flashing beautifully in the analytics. But there is a caveat: there are zero sales. This is the moment when most marketers sigh and think: "Okay, we need another creative" or "The offer is weak". But it's not. The problem is deeper. 92-98% of users never buy the first time. They come in, look, scroll, doubt, compare, and... leave. This is where the main game begins. Retargeting is your second chance. It decides whether the user will return or forget about the brand forever. In this article, we'll analyze how to build an effective retargeting strategy: from audience segmentation and the right creatives to timing that really works. If you do everything right, the first click will not...

What tasks do DIY mobile proxies solve in practice Managing dozens of Facebook accounts for A/B testing often means relying on residential proxies, where one compromised IP can bring down an entire bundle. With iProxy, each account can be tied to its own SIM card, giving you full control over IP rotation. Scraping data from e-commerce platforms, social networks, Google Maps, and other sources quickly exposes the limits of residential proxies, which get blocked almost immediately. Mobile proxies provide stable traffic from real carrier IPs, with rotation that can be done frequently and with almost no restrictions, so even repetitive actions blend in as normal user behavior. These are not rare scenarios but everyday challenges for marketers, developers, and data engineers. Account management, scraping, and creative testing regularly run into bans and unstable access. Residential proxies are easy to detect,...

Imagine a store. A person walks in, picks up a product, examines it, even puts it in the cart... and leaves. This is exactly what most first clicks in advertising look like. You've spent your budget, the CTR looks good, the traffic is coming. But there are zero sales. And it's not because the creative is weak or the offer doesn't work. The problem is deeper: 92-98% of users never buy on the first try. The reason is simple: a cold audience always goes through the same path. First, doubts. Then checks and comparisons. And then putting it off for later. Someone looks for reviews, someone watches reviews, someone leaves the product in the cart and forgets. Your task at this stage is not to "sell at any cost". The task is different: to make sure that the user remembers...